Tag Archives: Businesses

3 Digital Marketing Trends Impacting Small and Medium Businesses

by Allison Checchi April 3, 2016 Follow @AllisonChecchiApril 3, 2016 Since 2014, small and medium-sized business owners have experienced year-over-year improvement of business results, and they’re increasingly optimistic about what the future holds. According to a recent survey, 56 percent of local business owners plan to increase their marketing budgets in 2016, with a big … Continue reading 3 Digital Marketing Trends Impacting Small and Medium Businesses →

Planning Your Presence – 6 Tips For New Businesses

Business Development

by Tabitha Jean Naylor April 3, 2016 Follow @TabithaNaylorApril 3, 2016 An online presence is an essential part of any business in the modern world. There’s no escaping that fact. As time goes by, your business’s online presence becomes more vital for growth and survival. Customers don’t call and ask questions anymore. They go online … Continue reading Planning Your Presence – 6 Tips For New Businesses →

The Most Powerful Thing Small Businesses Need to Succeed

Smart Business Ideas

by Elaine Fogel April 2, 2016 Follow @Elaine_FogelApril 2, 2016 Each week, small business owners and managers are bombarded by countless blog posts, articles, and how-tos on marketing their companies. Many are filled with excellent advice, tips, and statistics to help small businesses grow their revenue. But, few include The Most Powerful Thing Small Businesses … Continue reading The Most Powerful Thing Small Businesses Need to Succeed →

How Can Small Businesses Get Started With Marketing Automation?

Marketing Automation

by Jeremy Taylor March 30, 2016 Follow @JezTaylorUKMarch 30, 2016 While the use of marketing automation is increasing in terms of the number of businesses using automation and the level to which those businesses are using it, what we do know if that adoption is faster among larger businesses. A recent Raab Report found that … Continue reading How Can Small Businesses Get Started With Marketing Automation? →

4 Steps for Struggling Businesses That Can’t Come Up With Payroll

Business Lessons

by Mike Kappel March 27, 2016 Follow @MikeKappelMarch 27, 2016 Running a small business is no walk in the park. I often tell folks that half of a small business owner’s time is spent running around with their pants on fire, trying to figure out and keep up with the needs of their business before … Continue reading 4 Steps for Struggling Businesses That Can’t Come Up With Payroll →

6 Small Businesses Share Successful Video Marketing Campaigns

Smart Business Tips

by Genia Stevens March 22, 2016 Follow @geniastevensMarch 22, 2016 In 2015, 96% of B2B marketers used video in their marketing strategy compared to 82% of B2C marketers. In May 2015, Cisco reported in its VNI Global IP Traffic Forecast that 80% of all Internet traffic will be streaming video content by 2019. Other significant … Continue reading 6 Small Businesses Share Successful Video Marketing Campaigns →

Advertising Open for All Businesses on Pinterest

by Laura Donovan March 14, 2016 Follow @thewordproMarch 14, 2016 For the last 18 months Pinterest has been beta testing Ads. Last week they opened up advertising to all small and midsize companies in the United States. They have also expanded the ad-buying tool, Promoted Pins Ads Manager, by increasing the targeting options from 30 … Continue reading Advertising Open for All Businesses on Pinterest →

How Data Is Changing the Way Small Businesses Get Financing

Data Driven Techniques

by Dan Steiner March 13, 2016 Follow @danlsteinerMarch 13, 2016 Businesses today have access to unprecedented levels of information. They can monitor everything their customers view, buy, and return, as well as watching the way visitors interact with them online. This reliance on data analytics has spread to every area of business, including B2B service … Continue reading How Data Is Changing the Way Small Businesses Get Financing →

What Small Businesses and Nonprofits Need to Know About Facebook Reactions

Facebook Reactions

by Azure Collier March 13, 2016 Follow @azurecollierMarch 13, 2016 If you’re a Facebook user, you’ve noticed the new Facebook Reactions feature that allows people to express themselves beyond just liking a post. What are Facebook Reactions? Facebook Reactions are an extension of Facebook’s Like button. If you hover over the button on a Facebook … Continue reading What Small Businesses and Nonprofits Need to Know About Facebook Reactions →