Tag Archives: Businesses

How Businesses Need To Adapt Their Training to Make Way for Generation Z

Aashish Sharma — October 20, 2019 Follow @ineedseo Historically speaking, society has a way of stereotyping generations into pigeonholes for the neatness of media reports. In truth; each generation contains a plethora of differences even between themselves, let alone between each other. Businesses will always need to adapt to suit the skills and training needs … Continue reading How Businesses Need To Adapt Their Training to Make Way for Generation Z →

6 Proven Local Email Marketing Ideas For Small Businesses

VerticalResponse — October 18, 2019 Follow @VR4SmallBiz Email is often underutilized by small, local businesses despite the fact that it boasts a whopping 122 percent ROI — more than four times that of social media and direct mail. Whether you own or operate an auto repair shop, landscaping business, tax preparation service or other local … Continue reading 6 Proven Local Email Marketing Ideas For Small Businesses →

Voice Enables Local Businesses To Compete With Amazon

Voice Enables Local Businesses To Compete With Amazon by Laurie Sullivan , Staff Writer @lauriesullivan, October 11, 2019 Ashwin Ramesh, CEO at Synup, believes voice search and services are increasingly and rapidly becoming an important part of selecting a local retailer. This is based on data that company analyzed. Search Insider highlighted some of the numbers … Continue reading Voice Enables Local Businesses To Compete With Amazon →

You Can’t Handle the Truth – Why Most Leaders Say They Want Their Businesses to Be Customer-Centric but Aren’t Willing to Take the First Step

Christopher Brown — October 11, 2019 Follow @marketculture Creating a new business that endures over a long time is hard. We all know the statistics; 80 % of companies fail within the first 2-3 years. What separates the businesses that sustain from those that wither away? Customer obsession. These companies have found a problem worth … Continue reading You Can’t Handle the Truth – Why Most Leaders Say They Want Their Businesses to Be Customer-Centric but Aren’t Willing to Take the First Step →

How Businesses Can Cultivate Their Online Profile to Attract Prime Job Candidates

Mark Runyon — October 2, 2019 Follow @aspprogrammer Those of us who have been in the online dating pool know about vetting prospects. It doesn’t matter if you’ve developed a great rapport with someone. At some point, you have to ask yourself, “is this person going to boil my pet bunny?” Social media is obviously … Continue reading How Businesses Can Cultivate Their Online Profile to Attract Prime Job Candidates →

5 High-Impact Lead Generation Strategies for Local Businesses

Brad Smith — September 23, 2019 Follow @bsmarketer — September 23, 2019 Local businesses are up against it. With Amazon dominating eCommerce and Walmart dominating brick-and-mortar, many local businesses are struggling to compete. Let’s face it: These aisles aren’t going anywhere. Effective local lead generation strategies can help you do so. While other digital marketing … Continue reading 5 High-Impact Lead Generation Strategies for Local Businesses →

How Are Businesses Making the Most of Freelance Talent? 

Connor Gillivan — September 2, 2019 Follow @ConnorGillivan — September 2, 2019 The freelance economy has made hiring freelance talent so much easier and more efficient. Many, especially among the millennial generation, are seeking gig work rather than traditional employment. Because freelancing is no longer seen in a negative light, the best and brightest are … Continue reading How Are Businesses Making the Most of Freelance Talent?  →

3 Surprisingly Simple Things Small Businesses Can Do Right Now to Increase Revenue

Toby Scammell — August 28, 2019 Follow @tobyscammell — August 28, 2019 If you run a small business, you know that attracting customers and making enough money are daily worries. In fact, they’re two of the top three things keeping small business owners up at night. The good news is it’s never been easier for … Continue reading 3 Surprisingly Simple Things Small Businesses Can Do Right Now to Increase Revenue →

Best Online HR Tools for Small Businesses

Delia Tugui — August 19, 2019 — August 19, 2019 Digital technologies are, without doubt, bringing numerous benefits to HR operation. Jobseekers, whether freelance, telecommute, full-time, or part-time, are increasingly using digital channels and devices to search for jobs. Moreover, employees and contractors are using social platforms such as Glassdoor and Google Reviews (via Google … Continue reading Best Online HR Tools for Small Businesses →