Vasudha VeerannaJuly 2, 2015 Recently, I underwent Root Canal Treatment. The treatment itself was painful (despite the anesthesia), but keeping track of my appointments – not so much, thanks to a certain health app I used that sent me automated reminders. Now, that’s why I love automation – it can do whatever you need it … Continue reading 3 Steps to Building an Effective Social Media Automation Strategy
Visual trumps text, so make it a key part of your marketing strategy, says columnist Jim Yu. He outlines seven steps to follow when telling your story with visual content. Jim Yu on June 30, 2015 Visual content has been dominant in the marketing and personal communication worlds. In recent years, professionals have begun to … Continue reading Visual Content Marketing: Building Digital Stories That Really Connect
Rachel SilverJune 29, 2015 One of the best parts of social media is that it gives you another outlet to add value to your relationships through the posts you create. Social media allows you to shape the perception of your company to your network and form different ties to connections through these different platforms. However, … Continue reading Building Networks: Communicating Strategically on Social Media
Defausha HamptonJune 26, 2015 There’s no place like my coveted headphones and playlists. It’s a combination of many things that I find so captivating: energizing beats, the structure of instrumental sounds, passionate and spirited lyrics, unique and animated vocals, and the art of traveling on a melodious journey. Music enthralls emotions allowing you to feel … Continue reading Tune Up: Building a Playlist for Productivity
by Gary Dek June 24th, 2015 I cringe every time a blogger says “content is king”. I don’t think content has ever been king because the cliche implies that content trumps all and we all know that just isn’t true. Content alone does not drive traffic to a new blog. In fact, great content … Continue reading How To Execute A Killer Outreach and Link Building Campaign
Patrick GroomeJune 19, 2015 You should not present your business case to John Hamm. He is an actor, and cannot approve your budget. Community has a lot of benefits, to several departments of your company, but your community initiative has to compete with other budget requests. If you’re going to get what you need from … Continue reading Building a Business Case For Your Community Initiative
Bridget WillardJune 1, 2015 What’s the ROI of three WordCamps? Two WordPress Sites. (Thank you, thank you very much. I’ll be here all week.) You know that not all geeks are created equal, right? A social media geek isn’t necessarily an A/V geek or a hardware geek or a graphic artist geek. I think I … Continue reading WordPress Debrief: Thoughts After Building My First Two Sites
Kate NolenMay 31, 2015 Link building should be a key component of every business’s SEO strategy. Google views quality links that point to your website as a vote of confidence, so if other sites believe your website is valuable, Google will too. For local businesses especially, link building is especially important to gain an edge … Continue reading 4 Reasons Every Local Business Should Invest In Link Building
Paul KeijzerMay 29, 2015 Almost 10 years ago I decided to set up my own company. During those years I had my shares of ups and downs – I’ve been through partnerships that ended, changed people and transformed business models (I’m now on my 5th business model!). No matter the difficulties, sleepless nights, stress, whether … Continue reading 10 Insights on Building a Successful Consulting Business in Frontier Markets
Chris CancialosiMay 21, 2015 We’ve all come across this type of person in our careers: the guy who is miserable to work with but who’s also “the top salesman we have.” Or how about “the smartest guy in the room,” who’s also the most unapproachable person you’ve ever met? The talent may well be there … Continue reading Building High Performance Teams Takes More Than Talent
