Tag Archives: Build

Going Beyond Engagement: Using Gamification to Build Customer Profiles

Luke StellaSeptember 23, 2015 With consumer attention becoming more and more difficult to command, and engagement proving to be the new standard for conversion, gamification is worth considering for any B2C business hungry to foster growth and a community where customers congregate. When a site or mobile application is gamified, users spend more time interacting … Continue reading Going Beyond Engagement: Using Gamification to Build Customer Profiles →

Here’s How Marketers Can Build On Their “Never Active” Subscriber Base

Even though the number of “never active” subscribers is dwindling, marketers need to implement strategies for continued success, says columnist Jason Warnock. He explains how you can put those strategies into place. Jason Warnock on September 15, 2015 Not long ago, marketers were struggling to reach a consumer’s inbox. Marketers sent multiple emails a week; … Continue reading Here’s How Marketers Can Build On Their “Never Active” Subscriber Base →

How To Build an Ecommerce Business From Scratch and Generate Revenue in 3 Days

Warren KnightSeptember 14, 2015 I like reading success stories but, what I love even more is when determined entrepreneurs set themselves a goal and achieve it. I came across a Shopify article earlier this year where four entrepreneurs embarked on building an eCommerce business and generating revenue after just 3 days. Building an eCommerce business can … Continue reading How To Build an Ecommerce Business From Scratch and Generate Revenue in 3 Days →

Startup Marketing Essentials: #7 How To Build A Great Website

Tim MatthewsSeptember 14, 2015 Every startup needs a website. I’m stating the obvious. So I’ll restate. Every successful startup needs a great website that meets its business goals: awareness, reach, virality, conversion. Building (or rebuilding) the right one takes a lot of effort. Here are some pointers on how you should conceive and plan your … Continue reading Startup Marketing Essentials: #7 How To Build A Great Website →

3 Ways to Build Your Online Authority and Boost Rank and Reputation

Karen TaylorSeptember 11, 2015 “To rank well, build a site so fantastic that it makes you an authority in your niche.”— Matt Cutts, head of Google Web Spam Team Authority. The very word speaks volumes. Being an authority means you are an expert in your field — an expert who others trust and respect. Being … Continue reading 3 Ways to Build Your Online Authority and Boost Rank and Reputation →