Tag Archives: Branding

On a Job Hunt? How to Leverage Personal Branding to Get Hired

Wendy Marx August 13, 2021 You’re over 50 and on the hunt for a job that fits your skills and level of experience. What can help distinguish you from other, perhaps younger, job candidates? For starters, I recommend developing a personal brand. Let’s look at how you can strategically use personal branding to get hired. … Continue reading On a Job Hunt? How to Leverage Personal Branding to Get Hired

Tips To Further Improve Your LinkedIn Presence for Professional Branding

Debra Murphy June 18, 2021 The year 2020 redefined the brand image and perception of LinkedIn as a business and as a platform. It was once considered a platform for stuffy leaders and corporate recruiters. Today, it is among the best platforms for personal (professional) branding, relationship building, and social selling (thanks to the LinkedIn … Continue reading Tips To Further Improve Your LinkedIn Presence for Professional Branding

CRM implementation, eco-friendly branding: Friday’s daily brief

Plus, alternative identifier pandemonium Chris Wood on April 23, 2021 Marketing Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, … Continue reading CRM implementation, eco-friendly branding: Friday’s daily brief

Why Small Businesses Need to Invest in Digital Branding to Survive the Competition

Farah Kim April 2, 2021 Quick question: What do you understand by the term, ‘digital branding?’ Over the course of my decade-long experience, I’ve received some interesting responses to this question. Some say: It’s a trend. It’s a fancy website and logo. It’s advertising. It’s image building. Others say: It’s what consumers think about their … Continue reading Why Small Businesses Need to Invest in Digital Branding to Survive the Competition

Sonic Branding Tips for the 4 Major Social Media Platforms

David Ciccarelli March 22, 2021 When the pandemic brought consumer spending to a screeching halt, businesses turned to one marketing tool that could still reach people in quarantine: social media. According to The CMO Survey, social media spending accounted for about 23% of marketing budgets in June 2020 — a 74% increase from February. This … Continue reading Sonic Branding Tips for the 4 Major Social Media Platforms

10 Tips to Fix Your Personal Branding on Social Media in 2021

Gerry Moran January 11, 2021 “Mirror, mirror on the wall, do I have the most impressive social media branding of all?” Does this reflective question fit your current social branding goals? It’s the beginning of the year. So, it’s time to look into your virtual mirror and recognize what’s working and what may not be! … Continue reading 10 Tips to Fix Your Personal Branding on Social Media in 2021