Tag Archives: Branding

Create a Strong Brand Identity With These 9 eCommerce Branding Strategies

Nicole Blanckenberg September 7, 2020 Here’s the thing: your brand identity and how you create it matters – in a big way. It matters to your long-term eCommerce success, to conversion success, for increasing your repeat customer rates, and if you want to stand out from your biggest competitors. But where to start? If you … Continue reading Create a Strong Brand Identity With These 9 eCommerce Branding Strategies

7 Important Factors for Effective Small Business Branding

Justin Wong August 12, 2020 As a small business, you probably hear the word “branding” thrown around quite a bit. You know it’s important, but what exactly is small business branding? At Curve, we explain branding as something fairly simple: who your company is, what you represent, and the unique value you offer. However, small … Continue reading 7 Important Factors for Effective Small Business Branding

How to Boost Your LinkedIn for Personal Branding During the Pandemic

Wendy Marx July 17, 2020 While a number of industries are fluctuating due to the ongoing COVID-19 pandemic, that doesn’t mean your marketing strategy should grind to a halt. That’s especially true regarding using LinkedIn for personal branding. Personal branding is about establishing your reputation in the mind of others. And LinkedIn is an excellent … Continue reading How to Boost Your LinkedIn for Personal Branding During the Pandemic

YouTube is the Secret Branding Tool Your Small Business Needs

Alice Corner — May 4, 2020 mohamed_hassan / Pixabay Have you ever heard the phrase “show, don’t tell”? Well that phrase is the exact reason that YouTube is the secret to your branding success. Branding for small businesses revolves around two trains of thought. One is that your brand should be representative of who you … Continue reading YouTube is the Secret Branding Tool Your Small Business Needs

Employer Branding Strategies to Increase Quality of Hires and Decrease Turnover

Jake Rheude — December 24, 2019 Follow @jakerheude One of the most overlooked major expenses of a business is high turnover. This comes from employees that are dissatisfied, disengaged, or simply a bad fit for your business – but many businesses chug along, hiring and rehiring, training and re-training, without breaking down just how much … Continue reading Employer Branding Strategies to Increase Quality of Hires and Decrease Turnover