A Guide to Optimize PDFs and Boost Your Ranking on SERPs Shaheer Khan / 10 Aug 2022 Unfortunately, many people ignore PDF files in their on-site strategies. This is one of the worst mistakes that they make. This is because there is a lot of potential in optimizing PDF documents. Well, PDF files often … Continue reading A Guide to Optimize PDFs and Boost Your Ranking on SERPs
“Thursday Night Football” on Amazon’s CTV Prime Video will be company’s first time measuring live streaming ratings. Constantine von Hoffman on August 18, 2022 Nielsen got a big win this week when Amazon picked it to measure ratings of Prime Video’s “Thursday Night Football.” The three-year deal marks the first time a live streaming program … Continue reading Amazon decision to use Nielsen is big boost for beleaguered rating service
A major player in the identity resolution space will make audiences available to a global media agency. Kim Davis on August 17, 2022 TransUnion, the global information and insights company, has partnered with the world’s second largest independent media agency, seeking to enhance customer experience across multiple marketing channels. The collaboration will give Canvas access … Continue reading TransUnion partners with Canvas Worldwide to boost omnichannel CX
Google CEO Unveils ‘Simplicity Sprint’ To Boost Productivity by Laurie Sullivan @lauriesullivan, August 1, 2022 Alphabet and Google CEO Sundar Pichai told staff last week that the company’s productivity and focus isn’t up to par. At an all-hands meeting, he introduced a concept called “Simplicity Sprint” to motivate employees. Simplicity Sprint aims to gain ideas … Continue reading Google CEO Unveils ‘Simplicity Sprint’ To Boost Productivity
Uncover the most valuable metrics to understand customer engagement with mobile apps and other digital products. Chris Wood on May 19, 2022 Although digital channels are proliferating, calling marketers to step up efforts like content production and omnichannel orchestration, for some brands, more customer activity is being consolidated in one place – the mobile app, … Continue reading How product analytics can unite marketing and product teams to boost customer lifetime value
You can’t improve ROI without accurately measuring campaign performance. For that, you need solid data and identity. Chris Wood on May 12, 2022 Measuring campaign performance can be difficult as digital marketing channels multiply and customers drift across those varied channels. “Identity and data are key to accurately measuring market performance,” said Gloria Ward, director … Continue reading Identity and attribution can give your first-party data strategy a boost
Online and hybrid shopping have remained high in the last six months, even though we’re over two years into this pandemic, survey finds. Chris Wood on May 12, 2022 Digital consumers on social media are looking to buy, a new survey of over 7,000 global shoppers conducted by user-generated content company Bazaarvoice has found, suggesting … Continue reading Social media platforms see sales boost as pandemic shopping habits take root
Krishi Chowdary Last updated: 17 March 2022 It’s paramount for businesses of every kind to create a positive brand image, more so now than ever. This is because customers factor in the brand feel in their decision-making process. And the same is true for fintech companies as well. There are a plethora of fintech companies … Continue reading Best Fintech PR Agencies & Services : Top Firms to Boost your Fintech Business
Email Design Tips to Boost Your Open Rates Rochelle Williams / 14 Mar 2022 Do you want to optimize your email campaign for click-throughs, opens, and conversions? If so, you’ll need to know how to design emails. The following infographic will share seven tips that will give you everything you need to know about … Continue reading Email Design Tips to Boost Your Open Rates
How To Boost Your Rankings on Budget with SEO Checker Optimization Tools Manisha Sukhyani / 25 Feb 2022 You would be aware of SEO and its benefits; however, SEO checkers might be new to you. With SEO checkers, you can optimize your content, rank for useful keywords, increase your brand’s visibility and dominate SERPs … Continue reading How To Boost Your Rankings on Budget with SEO Checker Optimization Tools
