Tag Archives: Blueprint

Affleck’s AI Insights: A Blueprint For Moviemaking’s Creative Future

Affleck’s AI Insights: A Blueprint For Moviemaking’s Creative Future by Laurie Sullivan , Staff Writer @lauriesullivan, July 9, 2025 Creative and artificial intelligence (AI) and whether or not the technology will disrupt artistry have been ongoing topics of debate. Actor and moviemaker Ben Affleck has his own ideas and perspectives on the role of AI in … Continue reading Affleck’s AI Insights: A Blueprint For Moviemaking’s Creative Future

An email automation blueprint for smarter customer journeys

Lost leads? Weak engagement? Fix it with smarter email automation. This blueprint shows you how to maximize every send. Jeanne Jennings on February 28, 2025   Most organizations use email marketing automation, but does your campaign have the right triggers for your marketing funnel and customer journeys? Are there additional automations that could drive more … Continue reading An email automation blueprint for smarter customer journeys

Pega’s Blueprint for digital transformation

Pega product announcements at PegaWorld included enhancements to Blueprint, its genAI-powered application designer. Kim Davis on June 10, 2024   “I think it is going to revolutionize what our customers are able to do,” said Pega founder and CEO Alan Trefler. Addressing the keynote audience at PegaWorld 2024, Trefler was describing Pega GenAI Blueprint, a … Continue reading Pega’s Blueprint for digital transformation

The new blueprint for customer experience: Always on, always listening

Customers now demand ultra-personalization and anticipation of needs before they arise. Explore how AI is making this possible for marketers. David Iscove on February 16, 2024 Engaging today’s customers is like trying to hit a moving target. Needs and expectations shift by the minute. Generic staging through a predictable funnel no longer captivates audiences numbed … Continue reading The new blueprint for customer experience: Always on, always listening

Marketing AI blueprint unveiled at The MarTech Conference

A look at how marketers can review and adopt generative AI tools in a repeatable way during this “transformational” time. Chris Wood on September 27, 2023 Marketers now have a blueprint to adopt new AI technology thanks to Shawn Goodin, principal martech strategist at technology services and digital transformation leader Capgemini. Goodin unveiled the marketing … Continue reading Marketing AI blueprint unveiled at The MarTech Conference

Getting started with the Agile Marketing Navigator: Creating a blueprint

A Blueprint easily and effectively communicates the work the agile team has planned with its stakeholders. Stacey Ackerman on June 16, 2022 We recently introduced you to Agile Marketing Navigator, a flexible framework for navigating agile marketing for marketers, by marketers in the article, A new way to navigate agile marketing. The navigator has four … Continue reading Getting started with the Agile Marketing Navigator: Creating a blueprint