Tag Archives: Better

Social Proof Is Here to Stay – So You’d Better Know How to Use It

Christina Comben — November 14, 2016 Follow @https://twitter.com/christinacomben— November 14, 2016 It’s no surprise that the internet has changed the way we live, work and consume. Before we buy anything these days (online or in the store) most people read about it online. Actually, that’s no longer a trend, but the typical path towards making … Continue reading Social Proof Is Here to Stay – So You’d Better Know How to Use It →

Tried and Tested Ways to Make Better Team Decisions

by Liz KislikOctober 18, 2016 When leaders make decisions skillfully, everyone on the team wins. But when leaders are poor decision-makers, the team’s performance and culture suffer, and individual team members can lose confidence and become disengaged. Unfortunately, though, team members don’t always make good decisions on their own. They may not have the experience … Continue reading Tried and Tested Ways to Make Better Team Decisions →

Can location make native ads better and more relevant?

Placecast says its location-enabled units outperform conventional native ads. Greg Sterling on October 17, 2016   Placecast is bringing location intelligence to native advertising to improve relevance and performance. The company also announced last week that it has been awarded two patents pertaining to “location data management and targeting.” Placecast is one of the longest-existing … Continue reading Can location make native ads better and more relevant? →