Christa Tuttle November 16, 2021 Social media channels are transforming the way we work and interact. Especially in a world shifting to digital-first, it can be important to utilize social media in an advantageous manner. Social media platforms are crucial to help you spread branded content, network digitally, keep employees engaged and help them build … Continue reading Best Practices and Tips to Increase Brand Awareness Through Active Employee Social Media Usage
Stacy Lee November 19, 2021 Raise your hand if you thought the post-pandemic labor market would lean so heavily towards job seekers. Clearly, it does. Turnover rates are at an all-time high and recruiters are confronted with the fact that there are simply more jobs available than there are candidates. But when it comes to … Continue reading Recruitment Best Practices: Recruiting in the Modern Age
Ruhi Van Andel | March 29th, 2021 Search Engine People is one of Toronto’s top-rated digital marketing agencies known for its customer-centric approach to search engine optimization (SEO) and online marketing. For more than 20 years, we have proven our expertise in developing and executing a roadmap for SEO success. SEOblog.com recently awarded … Continue reading SEOblog.com Ranks Search Engine People Among Best SEO Companies in Canada in 2021
Rafaella Aguiar November 11, 2021 Finding the best Instagram posting times might seem like a big task. Everyone’s target audience is different, and each demographic logs onto Instagram at a different time of day — which means they may or may not see your posts. And if you’ve been posting consistently but getting crickets in … Continue reading 5 Best Practices On Choosing the Best Time to Post on Instagram
Kristen McCormick November 10, 2021 The best way to learn is by doing. The thing is, if you’re looking to learn Facebook ads, “doing” involves spending money and competing against thousands of other businesses. So if you’re not careful, trial and error can quickly turn into trial and [drain your budget and morale] error. Fortunately, … Continue reading The 8 Best (Free!) Facebook Ads Courses of 2021 for Every Learning Level
The Black Friday Beat: The Best Email Cadences, And Who’s Using Them by Ray Schultz , Columnist, November 5, 2021 Brands gearing up for Black Friday should not skimp when it comes to email frequency, judging by Email is the new Black (Friday), a study from Pathwire in partnership with Ascend2. Of the email teams … Continue reading The Black Friday Beat: The Best Email Cadences, And Who’s Using Them
Kelly Groover November 4, 2021 Companies looking for a way to laser-focus their B2B sales and marketing strategies should look no further than account-based marketing (ABM). ABM is used to reach a clearly defined set of target accounts that your sales and marketing team agree on. It takes the practice of trying to reach a … Continue reading 5 Best Practices to Fuel Your ABM Strategy
Pam Hughes October 29, 2021 Pinterest is a great place to advertise your brand online. It’s the world’s 14th most popular social network and has around 454 million active monthly users. Pinterest image size is a key factor in boosting performance for brands on the platform. The correct image dimensions will help you attract and … Continue reading Are You Using the Best Pinterest Image Sizes?
John Rampton October 29, 2021 How would you define success? Obviously, that answer is different from person to person. For example, some would say that this would be starting your own business, having a family, or having the flexibility to travel the world. While all of these are worthy answers, they’re also impossible if you … Continue reading The Best Way to Succeed in Life is to Be Financially Sound
Max Palmer October 26, 2021 Without conducting an accurate poll, I suspect that most people wouldn’t want to spend their downtime tracking their finances. I mean, wouldn’t you rather catch up with friends, play with your kids, or cheer on your favorite sports team. Of course, you would. But, this is just one of those … Continue reading The Best Ways to Stay Current With Your Finances
