Debra Murphy December 27, 2020 A service bundling strategy is a marketing tactic that involves offering multiple, complementary services as a package for a single price. You may wish to include other options in your packages such as information products or access via email or phone for questions to increase the value to the client. … Continue reading Service Bundling Strategy – 7 Benefits for Your Small Business
Lalit Sharma December 26, 2020 The inherently fast-paced and dynamic forms of digital marketing are making everything possible to the new-age business advertising both pre and post-pandemic period. However, as per studies the demands for various client and individual business strategies during and after the pandemic will remain constant. This article talks about how digital … Continue reading 5 Digital Marketing Strategies for Long-Term Benefits Post-Pandemic
Jake Eisenberg November 27, 2020 Performance marketing is a performance-based form of paid marketing and advertising where a business only pays once a desired action is achieved. These actions – agreed upon by the business (merchants) and the marketing partners (publishers) ahead of time – may be in various forms such as clicks, generation of … Continue reading Top 4 Benefits of Performance Marketing for Small Businesses
Anthony Mersino October 15, 2020 In 2012, I was given my first opportunity to coach some new agile teams for a client. I was paired with a more senior coach and I never thought twice about how much sense that made. I was coached and was able to use the senior coach as a sounding … Continue reading Two are Better Than One – The Benefits of Paired Agile Coaching
Emily Carroll September 18, 2020 The process of conducting a competitive analysis has never been more important. This year has created massive shifts in consumer behavior and how they choose to interact with businesses. As a result, competitor research has become a growing need among organizations to understand how their services, pricing offerings, and marketing … Continue reading 3 Benefits of Conducting a Competitive Analysis
Kellie Wong September 16, 2020 Let’s face it. The positive impact of diversity and inclusion is no longer debatable. According to Deloitte, diverse companies enjoy 2.3 times higher cash flow per employee. Gartner found that inclusive teams improve team performance by up to 30 percent in high-diversity environments. In a BCG study, companies with diverse … Continue reading Diversity and Inclusion in the Workplace: Benefits and Challenges
Christina Pavlou September 13, 2020 Let’s have a quiz: if you had just one skill to equip your employees with, what would that be? If your response was something like: “I want my employees to master X software,” you might want to reconsider. Because a new, more shiny app could replace that software tool in … Continue reading Upskilling Your Employees: Top 10 Benefits
Daniel Lee July 24, 2020 Employee benefits can have a significant impact on wealth accumulation, but the International Foundation of Employee Benefits Plans reports that 80% of companies struggle to get employees to read benefits materials. If you don’t correctly understand your company’s employee benefits policy, you can’t take full advantage of it. In the … Continue reading How to Maximize Retirement Savings Using Your Company’s Employee Benefits Policy
Jennifer Warren July 22, 2020 In the wake of COVID 19, several businesses out there have been desperately diverting their supply chain strategies toward automation. Be it manufacturers, supplier, or wholesalers, anyone and everyone who’s part of the supply chain, have no choice at hand, but to switch over to automation, especially in the wake … Continue reading How Supply Chain Automation Benefits Businesses During Coronavirus-like Crises
Kellie Wong July 13, 2020 Hitting a wall is one of the worst feelings in the world, especially at work. Employees can tell when they have the potential to do more but lack the authority or resources to make it happen ? or a voice to ask for them. Working in this state is extremely … Continue reading Employee Empowerment: Definition, Benefits, and Factors
