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Why Listening Communities Belong in Your Marketing Strategy

By Vanessa DiMauro, Published October 26, 2014 Your content is well-written and well-produced, engaging, even useful. But is your audience really paying attention? We all know what it’s like when someone won’t stop talking — it’s very hard to stay engaged. Have you tried listening to your audience instead? Online communities are primordial (pre-web, even) … Continue reading Why Listening Communities Belong in Your Marketing Strategy