Tag Archives: behind

The secret behind innovation that matters: Scale

July 09, 2025 The secret behind innovation that matters: Scale BY Florian Schattenmann Everyone loves the “aha” moment—that big idea, concept, or insight. But real impact happens when innovation takes root, at scale. This is where the rubber really meets the road. We are facing some of the biggest global challenges in decades—from socioeconomic changes and … Continue reading The secret behind innovation that matters: Scale →

AI adoption accelerating, but many fall behind: IAB report

IAB’s ‘State of Data 2025’ report examines how brands, agencies and publishers are using AI and suggests it’s time to think about strategy over automation. Angelina Eng on March 24, 2025    AI is now an essential tool in media and marketing, yet its adoption remains inconsistent across the industry. While agencies and publishers are … Continue reading AI adoption accelerating, but many fall behind: IAB report →

What’s behind the rise in roles like GTM engineer, RevOps engineer and GTM ops engineer?

Where did these roles come from? What do they do? How do they do it? MarTechBot on February 17, 2025   In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website archives and has access to the broader internet. Q: … Continue reading What’s behind the rise in roles like GTM engineer, RevOps engineer and GTM ops engineer? →

Google’s Willow quantum chip breakthrough is hidden behind a questionable benchmark

  Google’s Willow quantum chip breakthrough is hidden behind a questionable benchmark Forget about RCS performance, the error rate is the important bit here. igor bonifacic   Tue, Dec 10, 2024 Google Google debuted Willow, its latest quantum chip, on Monday, and if you’ve spent any time online since, you’ve undoubtedly run into some breathless … Continue reading Google’s Willow quantum chip breakthrough is hidden behind a questionable benchmark →