Tag Archives: behind

Page Views Climbing, With Online Orders Close Behind

Page Views Climbing, With Online Orders Close Behind by Laurie Sullivan  @lauriesullivan, April 9, 2020 More than 6.6 million Americans lost their jobs last week, driving the number up to 16 million in the past three weeks. But that hasn’t completely stopped many from spending, especially online. March closed out with a 25% increase in website page views … Continue reading Page Views Climbing, With Online Orders Close Behind

Behind The Impact Of Google Search Features On Organic Click-Through Rates

Behind The Impact Of Google Search Features On Organic Click-Through Rates by Laurie Sullivan , Staff Writer @lauriesullivan, March 3, 2020 Perficient Digital released an update to its data on how Google’s search features impact click-through behavior in the search results. “All the search features Google adds to search results has a significant impact on search … Continue reading Behind The Impact Of Google Search Features On Organic Click-Through Rates

Email and phone communications dominate conversational martech, but chat isn’t far behind

New research produced by Drift and SurveyMonkey Audience shows increasing shift in consumer expectations when it comes to communicating with brands. Jennifer Cannon on July 17, 2019 Conversational marketing technology, including chatbots, has exploded across the martech industry over the past 18 months, and consumer expectations are reflecting its impact. Findings from a recent survey … Continue reading Email and phone communications dominate conversational martech, but chat isn’t far behind

Don’t Hug Just Any Tree: Positioning Your Company Behind the Right Causes

Dave Pributsky — April 3, 2019 Follow @daveprib — April 3, 2019 Consumers have high expectations for companies to prioritize corporate social responsibility (CSR). At the same time, however, many consumers don’t make it a part of their decision-making process when buying — even though they want to support companies whose CSR initiatives resonate with … Continue reading Don’t Hug Just Any Tree: Positioning Your Company Behind the Right Causes

The Multi-Billion-Dollar Opportunity Behind the 80% of Employees We’re Neglecting

Joelle Kaufman — March 2, 2019 — March 2, 2019 The secret is out: The most successful companies in the world are the ones that understand their employees are their greatest competitive asset. What’s baffling, though, is that most enterprises today are fundamentally neglecting 80 percent of their workforce when it comes to communication and … Continue reading The Multi-Billion-Dollar Opportunity Behind the 80% of Employees We’re Neglecting

The Sad Truth Behind Multitasking: Productivity’s #1 Killer [Infographic]

Andrew Tillery — December 12, 2018 Follow @MAPCommInc — December 12, 2018 In the golden age of the smartphone, we’re all experts at multitasking. It doesn’t take much effort to scroll through emails while you listen to music and message with friends. In fact, few of us even register that we’re multitasking at all. The … Continue reading The Sad Truth Behind Multitasking: Productivity’s #1 Killer [Infographic]