Tag Archives: Become

4 Rules to Become a Designer

Elisabeth O’Donnell — September 9, 2019 — September 9, 2019 One of my first purchases as a communications student was Robin Williams’ The Non-Designer’s Design Book. The title is pretty self-explanatory. Each chapter of the book elaborates on one of four essential design rules Williams selected for easy, clean design: proximity, alignment, repetition, and contrast. … Continue reading 4 Rules to Become a Designer

Marketers Become Interlocutors Between Technology And Audience

Marketers Become Interlocutors Between Technology And Audience by Alwi Suleiman , Op-Ed Contributor, (July 29, 2019) As we enter the Age of Assistance, marketers cannot ignore how consumers are changing their search behavior. We have reached a point where a person can get their needs fulfilled by speaking into the microphone of their smartphone and … Continue reading Marketers Become Interlocutors Between Technology And Audience

Report: Mobile to become the preferred platform for video ads by end of 2019

PubMatic’s Q1 2019 QMI report expects video ads on mobile devices to exceed $29 billion in 2019 alone. Taylor Peterson on May 23, 2019   Mobile video consumption is steadily eclipsing TV and desktop screen share into 2019 – and video ad dollars are following suit. Video ads on mobile devices are already expected to exceed … Continue reading Report: Mobile to become the preferred platform for video ads by end of 2019

How to Empower Your Employees to Become Bloggers and Content Creators

Sarah Mead — March 4, 2019 — March 4, 2019 markusspiske / Pixabay Blogging is a necessary element of any successful marketing strategy. Every blog post leaves its own digital footprint of your brand—that means you want every single piece of content to be a top-quality representation of your organization. With that comes the simple … Continue reading How to Empower Your Employees to Become Bloggers and Content Creators