Tag Archives: Basics

Digital Marketing Basics for Senior Business Owners

Susan Tucker January 7, 2022 Are you a senior business owner looking to boost your small business in the age of digital marketing? In this article, let’s explore some simple tips to help get you going in the right direction. First off, it’s helpful to remember that all companies operate with two primary goals: offering … Continue reading Digital Marketing Basics for Senior Business Owners

Back to Basics: The Different Phases of Contract Management

David Parks April 14, 2021 In earlier blogs, I discussed the importance of budgeting for modern contract management, as well as the basics of identifying, assessing and mitigating risks in contracts. While these pieces talked about the importance of looking at the entire contract management lifecycle and the foundational nature of contracts to businesses, I’d … Continue reading Back to Basics: The Different Phases of Contract Management

Returning to the Basics of Great Leadership

Susmita Sarma September 24, 2020 Leadership comes in different styles. It depends a lot on the nature of the person. For example, if you’re introverted, your leadership style would be vastly different from an extroverted person. It will again be different in different generations and geographical areas (considering its culture.) Like, say, the typical leadership … Continue reading Returning to the Basics of Great Leadership