Jonathan Bentz — November 7, 2019 Follow @jonathanbentz AndyFaeth / Pixabay Redesigning the website was near the top of the to-do list when you accepted the offer to take over marketing for your company earlier this year. Since accepting the offer, you and your team have put in months of hard work to get it … Continue reading What to Do After a Redesign When Your Traffic Takes a Nosedive
Kenna Griffin — September 3, 2019 — September 3, 2019 Most people don’t like meetings. If you’ve been around here awhile you know that meetings may be the only think I dislike more than email. But some meetings are necessary to organizational communication. I tend to think more effective meetings mean fewer meetings, and I’m … Continue reading 2 Things You Must Do After Every Meeting to Make It Successful
Shreesha Ramdas — June 13, 2019 Follow @shreesha — June 13, 2019 Entrepreneurs are often advised to listen to customers, even more so than to their investors, their gut, or their team. After all, customers are the most important component of a successful entrepreneurial business, besting technology, engineering, a great idea, or the ineffable perseverance … Continue reading Why Entrepreneurs Need to Keep Listening to Customers After Initial Success
Mike Kappel — February 1, 2019 Follow @PatriotSoftware — February 1, 2019 rawpixel / Pixabay Starting a new business is always risky and intimidating. And, unfortunately, not every business will succeed. A significant part of being an entrepreneur is learning from your mistakes and growing from them. According to one source, approximately 30% of new … Continue reading How to Rebuild After Your Business Fails
Taylor Gordon — October 15, 2018 — October 15, 2018 According to a recent study, workers feel a greater sense of anxiety and lower relationship satisfaction when they check emails during non-working hours. I found this study coincidently after coming to the conclusion that my own work-life balance has been suffering lately because of how … Continue reading How and Why to Stop Checking Emails After Hours
Virginia Franco — September 21, 2018 Follow @VAFrancoResumes — September 21, 2018 stephiejo / Pixabay When running your own business or launching a startup doesn’t pan out, many people choose to return to a corporate job for more stability and a steady paycheck. As a resume specialist, I’ve learned first-hand that there are many reasons … Continue reading How to Find a Job After a Startup or Self-Employment
Here’s a free Google Ads script that delivers a detailed report on the impact of Google’s inclusion of “same meaning” queries in exact match close variants. Frederick Vallaeys on September 13, 2018 As reported here on Search Engine Land last week, Google is in the process of further broadening the meaning of ‘exact match’ keywords. … Continue reading How keyword match types work after the new close match variants change
Miranda Marquit — September 7, 2018 — September 7, 2018 Almost two years, ago I did something surprising. I accepted a remote position with a startup company. I kept some of my freelance clients, but I let go of the majority of them. The remote company offered a good salary and good benefits. Plus, I … Continue reading How to Get Back Into Full-Time Freelancing After Taking a Break
Bob Van Rossum — June 5, 2018 Follow @BobVR — June 5, 2018 It’s been weeks since you’ve applied for that job you’ve always wanted, and now you’re waiting for any sort of contact back. Looking for a job is a job in itself, and one of the biggest things that brings down morale during … Continue reading Top Reasons Marketers Never Hear Back After Applying for a Job
There are the Obvious Results of the landmark legislation — and then there are the hidden waves that ripple out later. Barry Levine on May 25, 2018 It’s not the wave you’re expecting that knocks you down when you’re body surfing in the ocean. It’s the waves you didn’t expect, behind that first wave. … Continue reading After GDPR, here come the Unintended Consequences
