Sean KimFebruary 23, 2015 There’s a saying that there’s always going to be someone better than you. This is true in every aspect of your life: personally and professionally. There will always be someone who’s a faster runner than you.There will always be someone who’s funnier than you.There will always be someone who’s more successful … Continue reading How To Identify Your Competitive Advantage In Life
Dave HubbardFebruary 13, 2015 Competing for business against a much larger organization has always been challenging. However, with the recent changes in buyer behavior, and increased adoption of automation technology, small and medium-sized businesses (SMB) have a unique window of opportunity; a potential competitive advantage in sales and marketing. Executives in smaller companies tend to … Continue reading Small Medium Business Advantage: Marketing and Sales
Gail OliverJanuary 20, 2015 Every year people tend to make the same New Year’s resolutions: Lose weight Get fit Save money Eat better Get out of debt Get organized Look better The start of a new year means a fresh start for many people, and it is something your small business can take advantage of. … Continue reading Did Your Small Business Take Advantage Of A New Year, Fresh Start Campaign?
Ben PuzzuoliJanuary 11, 2015 No matter if you follow all the rules, are open and honest and even go the extra mile for all your customers you’re bound to sooner or later get negative online feedback about your products or services. You’re better off considering it a rite of passage rather than becoming upset, because … Continue reading How to Use Negative Online Feedback to Your Advantage
Ronn TorossianJanuary 9, 2015 If you want to have a prosperous career or business, LinkedIn may be one ingredient in your recipe for success. This channel might be much more than your average social media website or a fading trend. LinkedIn helps people make business connections, find jobs, store recommendations, or get help from peers … Continue reading How to Use LinkedIn to Your Advantage
Young Entrepreneur Council November 23, 2014 What is one way e–commerce businesses can glean useful customer/market information via Pinterest? 1. Describe With Detail Often you’ll see Pinterest accounts that are done in such haste that they don’t even bother adding descriptions to their pins. This is the most blatant way a company can say, “I … Continue reading 8 Ways E-Commerce Businesses Can Use Pinterest to Their Advantage
By Justin Wong, Published November 12, 2014 Tweeting about a trending (AKA “popular”) topic on Twitter can be a surefire way to get some traction for your online reputation. However, finding the right Twitter trends to tweet about can be difficult. Thankfully, Twitter is designed for this exact thing. Finding the right hashtag can expose … Continue reading Taking Advantage Of Twitter Trends
By Drew McLellan, Published October 23, 2014 If your company is involved in social media, one of the elements you worry about is if you’re sharing in the best way. You want to maximize your company’s exposure but choosing the best social networks, the best way to communicate and even the best time of … Continue reading Are You Social Sharing to Your Best Advantage?
Let’s be honest, self-centeredness is an ugly trait – not just for people, but for businesses as well. Perhaps that’s why we see so many organizations taking active steps to continually become more accommodating to their customers. According to research by Omer Minkara of Aberdeen, however, adopting customer-centric tactics isn’t just something good that businesses … Continue reading The Customer-Centric Competitive Advantage in Marketing
Most Internet marketers understand the basic concept of email marketing which is to email promotional materials to a large group of Internet users to promote an interest in your products or services. This concept is easy for many to understand but sometimes there are added benefits to email marketing. This article will discuss the basics … Continue reading Viral And Email Marketing: Importance And Advantage
