Tag Archives: Actions

6 Actions Brands Can Take to Get Beyond Virtue Signaling for Positive Social Change

Jerome Tennille May 18, 2021 geralt / Pixabay We’re roughly a year beyond what I’ll call a “corporate awakening” since the death of George Floyd. I’ve been observing the corporate response, and what I’ve noticed is that there’s a spectrum of how companies are responding. On the more performative end of the spectrum, companies have … Continue reading 6 Actions Brands Can Take to Get Beyond Virtue Signaling for Positive Social Change

Amazon Steps Up Actions To Tackle Sale Of Counterfeit Goods On Its Platform In U.S., Europe

Amazon Steps Up Actions To Tackle Sale Of Counterfeit Goods On Its Platform In U.S., Europe by Laurie Sullivan  @lauriesullivan, November 25, 2020 As Amazon continues to crack down on the sale of counterfeit goods on its platform, the company this week launched two initiatives to crack down on trademark issues and counterfeiting across its … Continue reading Amazon Steps Up Actions To Tackle Sale Of Counterfeit Goods On Its Platform In U.S., Europe

Actions that Work

Don Dalrymple — December 9, 2019 Follow @dondalrymple Every week you have the opportunity to move the needle and get your business notching up a level. Not only do you have to get the necessary work you committed to others done in your projects and tasks, but you have to make space and time to … Continue reading Actions that Work

From Axons to Actions

David Amerland — June 6, 2019 Follow @davidamerland — June 6, 2019 An enterprising business person with something to sell in the 15th century knew what to do. A successful sale required satisfying the need or want of a prospect best suited to make a purchase. Every action undertaken then had to A. identify that … Continue reading From Axons to Actions