Katie MarcarioMarch 11, 2015 I have to say, out of all of the social media networks, Instagram is one of my top faves. Why? Because photos, filters, and fun. There are over 300 million monthly active users and 2.5 billion daily likes, so there’s that, too. BRANDING YOURSELF/YOUR COMPANY I think it’s important from a … Continue reading Why Your Company Should Have an Instagram Account
Pinterest can help your business get discovered by millions looking to plan, buy and do almost anything. It’s no wonder more businesses are jumping on the Pinterest bandwagon. To ensure your business stands out (in a good way), get familiar with these nine must-dos so you’re pinning to your business Pinterest account like a pro. … Continue reading 8 Must-Dos for Pinning to Your Business Pinterest Account
Leslie HughesJanuary 31, 2015 There are many terrific advantages you can take advantage of by investing in a Premium LinkedIn Account: You can do a much deeper dive in your research You rank higher in LinkedIn Search You gain much deeper access to insights such as “Who’s viewed your profile” You can leverage the power … Continue reading LinkedIn Hack: How To Email Your Dream Client Without Paying For A Premium Account
Louise Stafford November 22, 2014 The way the companies buy has substantially changed. Internal decision-making and funding approvals have become far more complex, bringing new challenges to sales organizations looking to grow their key accounts. Why is this happening and how do you adapt? The Reality of Buyer Decision Making Today In the past, … Continue reading Key Account Growth: Your Customers Have Changed…And So Must Your Planning
By Louise Stafford, Published November 13, 2014 There are five strategies for selling more business into your key accounts, but many companies only utilize one or two. It begins by understanding who your buyers are and why they would buy from you in the first place. Forrester Research has identified four distinct patterns of decision-making … Continue reading 5 Strategies For Key Account Growth
One of the biggest complaints about account planning is that it takes too much effort. So, it’s no wonder that nearly half of companies see it as an area for improvement (CSO Insights). For starters, many are still using Word, PowerPoint and Excel to design and “execute” their strategic account planning, and frankly it’s like … Continue reading The Challenges of Account Planning in Word, PowerPoint or Excel
Dear Your Business Credit, I will be opening a small cafe in my community soon and am shopping around for a merchant processing account. Should I ask for one that lets me accept credit card numbers from customers by phone for orders to pick up? Are there any security issues I need to worry about … Continue reading Accepting Credit Card Orders by Phone: a New-Business Owner’s Guide
