Amanda Clark — October 30, 2018 Follow @GrammarChicInc — October 30, 2018 StockSnap / Pixabay Despite the fact that the Age Discrimination in Employment Act (ADEA) was passed to help protect employees and applicants from age discrimination, the fact is, it still happens. And it’s not always a conscious decision either. An employer may see … Continue reading Is Your Resume Revealing Too Much About Your Age?
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7 Types of Investments Entrepreneurs Should Know About
Eric Rosenberg — October 29, 2018 — October 29, 2018 Investing is an important part of preparing for the future. If you want to retire someday, investments and other retirement savings are vital for success. But if you don’t know where to start, the entire world of investments can feel intimidating. Here is a list … Continue reading 7 Types of Investments Entrepreneurs Should Know About
Why Delegation is So Hard (And What to Do About It)
Imagine saving 150 to 700 hours a year… Delegation is harder than it looks, but it’ll pay off for you and your agency. “Just delegate more.” That trope doesn’t help—you already know you’re ‘supposed’ to delegate, but it’s hard to actually do it. Today, we’ll look at why delegation is hard (hint: it’s actually 15+ … Continue reading Why Delegation is So Hard (And What to Do About It)
Swing and a Miss: What Sports Advertising Teaches Us About Affinity and Demographics
John Smulo — October 9, 2018 Follow @purplecowtweets — October 9, 2018 KeithJJ / Pixabay We talk a lot in the content world about understanding our target audience, but I’ll admit that we don’t always do a good job of really explaining what that means. The phrase itself is almost too simple in a way, … Continue reading Swing and a Miss: What Sports Advertising Teaches Us About Affinity and Demographics
5 Common Myths About Lead Generation
Kaleigh Moore — October 2, 2018 Follow @kaleighf — October 2, 2018 According to Hubspot, converting leads to customers was the number one marketing priority for 70% of companies last year. It’s no doubt a top goal for companies of all industries and sizes. However, there are quite a few myths surrounding lead generation (and … Continue reading 5 Common Myths About Lead Generation
What Google Investments Tell Marketers About Its Search Roadmap
What Google Investments Tell Marketers About Its Search Roadmap by Laurie Sullivan , Staff Writer @lauriesullivan, September 28, 2018 If marketers want to map the future of search, all they need to do is track the number of times company executives mention a technology, especially during earnings calls, words in patents, and hush-hush investments such as … Continue reading What Google Investments Tell Marketers About Its Search Roadmap
How to Outsource Your Life and Feel Good About It
Melissa Ingold — September 23, 2018 Follow @timefreedombiz — September 23, 2018 JESHOOTScom / Pixabay Sometimes I feel like my fellow entrepreneurs are stuck in a kooky, Hollywood-fueled narrative about abundance. So many of us seem to think that the only people who could possibly afford to hire personal assistants, housekeepers, and gardeners are folks … Continue reading How to Outsource Your Life and Feel Good About It
Giving You a ‘Bitly’ More Information About URL Shortening
Joao Romao — September 23, 2018 Follow @joaoromaolx — September 23, 2018 UTMs (a shortened version of a geekier Urchin Tracking Module) have been around for a few years now. One could say they rest peacefully on the plateau of productivity, as marketers around the world unconsciously use them throughout their busy days. However, despite … Continue reading Giving You a ‘Bitly’ More Information About URL Shortening
9 Common Things that Stunt Business Growth (and What to Do about Them)
Duncan Jones — September 14, 2018 — September 14, 2018 A major benefit of working in a digital-growth consultancy is that you see businesses across all industries and lifecycle stages try to grow their companies. I see good actions that really help a company grow but also common elements that hinder growth. In this article, … Continue reading 9 Common Things that Stunt Business Growth (and What to Do about Them)
12 Reasons Your Online Shop Is Failing (And What You Can Do About It)
Shannon Willoby — September 13, 2018 Follow @shannonwilloby — September 13, 2018 JESHOOTScom / Pixabay You’ve set up your online shop and now you’re just kicking back and waiting for the orders to come rolling in. But if you’re still waiting. And waiting. And waiting. Maybe it’s time you stopped hoping for customers to magically … Continue reading 12 Reasons Your Online Shop Is Failing (And What You Can Do About It)