Sarah Bentley — July 22, 2019 — July 22, 2019 The U.S. Women’s Soccer Team proved once again that they earned every right to be recognized by claiming the 4th Women’s World Cup in a row. Previously a student-athlete, and now a coach myself, I recognize how hard it can be to mesh together talent. … Continue reading What the U.S. Women’s Soccer Team Taught Me About the Value of Teamwork
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The Truth About Personalization
Dale Keipert — July 19, 2019 Follow @360Interactive — July 19, 2019 Give Me 10 Minutes, I’ll Give You The Truth About Personalized Marketing I know you’ve heard this before. Personalize your marketing messaging and you’ll get better results. So, you started putting the recipient of your email marketing campaign’s first name in the subject … Continue reading The Truth About Personalization
No One Cares About Your Resume. They Care About Your Story.
Nkiru Asika — July 12, 2019 — July 12, 2019 742680 / Pixabay Storytelling has become a buzzword, as more companies recognize the power of story to attract and engage. Storytelling in business is about weaving personal anecdotes, insights, observations and experiences into business communication. This is especially powerful for service companies selling the intangible … Continue reading No One Cares About Your Resume. They Care About Your Story.
Facebook shows users more details about data used to target ads
Users will now be able to see the interests and categories used to target them and where the information came from. Amy Gesenhues on July 11, 2019 at 1:23 pm Facebook is introducing new details to its “Why I’m seeing this ad” feature for users. It now shows the interests and categories used to target … Continue reading Facebook shows users more details about data used to target ads
7 SEO Analysis Tools You Need to Know About
Aleh Barysevich — July 3, 2019 Follow @ab80 — July 3, 2019 SEO analysis is a never-ending search for opportunities to improve your website, be it fixing issues, polishing the content or spying on rivals’ strategies. Each aspect that adds up to your site’s performance in search engines will naturally demand thorough research and careful … Continue reading 7 SEO Analysis Tools You Need to Know About
What SEO Metrics Can Tell You About the Value of Your Website
Ibrahim Kareem — June 27, 2019 Follow @IbrahimOKareem — June 27, 2019 SEO metrics are a good way of assessing the performance of your website. Over the last few years, SEO has gained popularity, and with it, customer expectations have also risen. If you are still wondering what these metrics are and what they can … Continue reading What SEO Metrics Can Tell You About the Value of Your Website
What Consumers Do Not Trust About Technology
What Consumers Do Not Trust About Technology by Laurie Sullivan , Staff Writer @lauriesullivan, Yesterday Many consumers do not trust technology, suggesting that search marketers may need to rethink the use of bots and services that send consumers through an automated loop where they eventually end up talking to a bot built on artificial intelligence. The … Continue reading What Consumers Do Not Trust About Technology
Everything You Need to Know About Search Engine Optimization
Cas Johnson-Villalobos — June 26, 2019 — June 26, 2019 Search engine optimization, or SEO, gets so much attention – and for good reason. It sets successful blogs and websites apart from unsuccessful ones. For businesses, getting traffic via search engines is imperative to marketing: it drives sales and brand awareness. If you’re new to … Continue reading Everything You Need to Know About Search Engine Optimization
We Signed Up for 12 Products: Here’s What We Learned About Sales Email Subject Lines
Josh Bean — June 25, 2019 — June 25, 2019 An email subject line packs a powerful punch (or at least it should). With the amount of emails the average worker receives a day (121 daily emails on average!), you need to grab the readers of your sales emails quickly. Instead of viewing the limited … Continue reading We Signed Up for 12 Products: Here’s What We Learned About Sales Email Subject Lines
All About Amazon’s Sponsored Products Ads: Your Targeting Options
Warut Yompool — June 20, 2019 — June 20, 2019 What’s in a Search? Amazon ads use keyword targeting that surfaces results based on words and phrases that customers search with. In order to make sure your ads reach the right customers at the right time, it’s important that you understand and properly leverage the … Continue reading All About Amazon’s Sponsored Products Ads: Your Targeting Options