Arik Hanson — March 9, 2020 Last week, Greg Swan shared an interesting tweet as part of his presentation on the state of social media in 2020. It talked about the “half life” of content. See below. Fascinating to compare the half-life of content across platforms (time it takes for a piece of content to … Continue reading How Your Content’s Half-Life Should (Drastically) Impact Your Social Media Strategy in 2020
Tag Archives: 2020
4 Tried-and-Tested Ways to Motivate Employees in 2020
Paul Keijzer — March 8, 2020 So you’ve hired some competent people. But now you need to make sure they stick around for a long period and don’t run for the hills. And for that, you would have to dangle the proverbial carrot in front of them in order to drive them to work hard, … Continue reading 4 Tried-and-Tested Ways to Motivate Employees in 2020
It’s 2020. Why Isn’t Your SMB Using Video Marketing When It’s the Most Effective Form of Online Marketing? [Study]
Brian Wallace — March 6, 2020 Video creation platform Promo.com invested time talking to hundreds of small businesses (SMBs) to break down their online marketing efforts, including how they create and share videos and how they measure success. The more we know, the less we have to reinvent the marketing wheel and it helps us … Continue reading It’s 2020. Why Isn’t Your SMB Using Video Marketing When It’s the Most Effective Form of Online Marketing? [Study]
8 Reasons Why You Should Adopt Agile Project Management in 2020
Vartika Kashyap — March 4, 2020 What is Agile? Forget the term agile project management for a while and concentrate only on the word ‘agile’. What do you understand by it? Agile means – efficient or getting maximum output in minimum time without any wastage of time. Now, when we see this in the context … Continue reading 8 Reasons Why You Should Adopt Agile Project Management in 2020
SEO Tactics in 2020
Rebecca Howard — March 3, 2020 It’s the start of a new decade, which means new technology, new marketing trends, and new SEO tactics! The SEO universe is ever-evolving, so it’s important to stay on top of new algorithm updates, features, and strategies. So, what’s the deal with SEO in 2020? It’s important to continue … Continue reading SEO Tactics in 2020
7 Facebook Marketing Trends Every Small Business Should Know in 2020
Debra Murphy — March 2, 2020 Facebook marketing has both grown and morphed into different forms over the years, but it has remained powerful. Small businesses can take advantage of the same audience that big companies have through Facebook marketing. As of 2020, there are 1.69 billion users on Facebook, and around 1.3 billion users … Continue reading 7 Facebook Marketing Trends Every Small Business Should Know in 2020
How to Get Your Business Found on Google (2020 Edition)
Jeff Previte — March 2, 2020 Your main focus in marketing is getting found by people. But not just any people. You want to attract those who are in the process of potentially buying your products or services. These visitors should align with your buyer personas and fit in your target audience. They’re somewhere in … Continue reading How to Get Your Business Found on Google (2020 Edition)
What are analytics experts looking to in 2020 with data and privacy?
Logan Gordon, Simo Ahava, Astrid Illum, Abby Matchett and Sayf Sharif share insights to help you gain executive buy-in about privacy policy issues this year. Andrew Garberson on February 28, 2020 While researching the state of tracking and data privacy, I talked to many smart industry experts and asked several to share their advice for … Continue reading What are analytics experts looking to in 2020 with data and privacy?
5 Tips to Conquer Employee Engagement in 2020
Anjan Pathak — February 26, 2020 Most top companies have already realized that modern employees demand personalized working experience. According to Gartner, 2020 is going to be all about the ‘voice of the employee.’ This leads to organizations getting more profound insights into their employee engagement levels. Their ideas have shifted from how their committed … Continue reading 5 Tips to Conquer Employee Engagement in 2020
5 Ways to Run a Startup or Small Business Successfully in 2020
Praveen Mishra — February 26, 2020 Are you an entrepreneur looking for tips on how to make your business successful? Are you a visionary planning to launch your own startup? Read ahead. This guide for startups might be the motivation you have been looking for! Nothing around you looks in your favor. New businesses and … Continue reading 5 Ways to Run a Startup or Small Business Successfully in 2020