Tag Archives: 2016

Schooled in Social Media 2016: Lessons Learned for Personal Branding

by Denny McCorkle May 19, 2016 Follow @DennyMcCorkleMay 19, 2016 Even students born into a daily use of their personal Facebook and Snapchat discovered that social media marketing for personal branding and job search requires time management, consistency, a good PLN, and a career focused strategy. Use of social media for personal branding and job … Continue reading Schooled in Social Media 2016: Lessons Learned for Personal Branding

Social Contests in 2016 – What’s Changed and Why You Can’t Ignore Them

by Christopher Riegger May 18, 2016 Follow @chrisrieggerMay 18, 2016 Social contests are like your precocious, 8-year-old nephew. They seem smart, you’re not sure you understand them, and 10 years ago they didn’t exist. So what are social contests? And should you consider running one at your business? I recently did a search to find … Continue reading Social Contests in 2016 – What’s Changed and Why You Can’t Ignore Them

Learning About LinkedIn Ads: 2016 Social Media Series

by Suzanne Hoenig May 11, 2016 Follow @SMHoenigMay 11, 2016 Hello and welcome back to the 2016 social media series for relative beginners to business social media. Today we turn our attention to LinkedIn Ads. Small biz, local biz, franchisees, every flavor of private consultant from estate planners to wedding planners, massage therapists to art … Continue reading Learning About LinkedIn Ads: 2016 Social Media Series

8 On-The-Money Social Media Facts Every SME Needs to Know in 2016

by David Sawyer May 5, 2016 Follow @zudeprMay 5, 2016 Aaaarrreuuughhwhattheheck! That’s the sound my brain makes when I’m in a new business meeting and can’t remember the fact I’m grasping for. There are certain business social media facts that – if your powers of persuasion are taking time out – won’t let you down. … Continue reading 8 On-The-Money Social Media Facts Every SME Needs to Know in 2016

This is the State of Conversion Optimization in 2016

by Alex Birkett May 4, 2016May 4, 2016 While there are encouraging signs of growth and maturity, the ConversionXL 2016 State of Conversion Optimization report shows there are still areas of opportunity to establish conversion rate optimization as a mainstream marketing practice. In this year’s survey, we asked 722 respondents 48 questions about who they … Continue reading This is the State of Conversion Optimization in 2016