Marisa SmithFebruary 4, 2015 In 2013 a seismic shift hit the world of SEO, and search experts are still trying to figure out what they think about it. Google’s Hummingbird changed some major rules about how its search algorithms work, and many businesses still don’t know how to update their SEO strategies to fit the … Continue reading 3 Keys to Finding the Right Keywords in 2015
Tom WhiteFebruary 4, 2015 Video marketing is poised to be on the forefront of 2015 content marketing strategies. With increased video marketing budgets, an influx of distribution platforms and a continuous rise in the amount of video consumed, individuals and businesses alike are using video more than ever as a way to reach potential customers. … Continue reading YouT-who? The Emerging Landscape of Digital Video in 2015
Rich PageFebruary 4, 2015 If you are like me, just as important as watching the Super Bowl game are the Super Bowl ads! Ridiculous amounts of money are spent (and often wasted) in a matter of seconds, so I love to see ads being smart and making great use of websites or landing pages. And … Continue reading Learn From The Best and Worst Websites In Super Bowl 2015 Ads
Muhammad AzamFebruary 3, 2015 Are you a budding small business owner who has recently started off your new business? If you answered yes, you should be aware of the fact that the marketing and sales industry has drastically changed in the last 10 years. A decade ago, there was simply no existence of social media. But … Continue reading Terrible Social Media Pitfalls to Avoid In 2015
Jake OatesFebruary 3, 2015 As many of you well know, SEO is something that is frowned upon by a lot of people and on the whole it’s something that is referred to as a “dark art” by many. While many a year ago this may have held some truth, nowadays, SEO is light-years away from … Continue reading The State of SEO & Search in 2015
Jake JeffriesFebruary 2, 2015 It is all set to be another big year for the mobile with many new devices due out this year. Apple have just announced a record number of sales on their new iPhone 6 and 6 plus – it seems our love for the hand held device keeps getting stronger and … Continue reading Mobile Marketing Set to Conquer 2015 – 10 Stats to Prove It [Infographic]
Business.comFebruary 1, 2015 The world of SEO seems to have gone from toddler to preteen in just the last 2 years, and the industry doesn’t show any signs of stopping. In early 2011, Google released the Panda/Farmer update, an update focused on ridding search results of weak content, leaving business owners without businesses, webmasters without … Continue reading 5 SEO Predictions for 2015
Phillip AgnewFebruary 1, 2015 Up until now social networks have focused on building their userbase. In 2015 these networks will switch focus, turning their attention away from social awareness, and towards social promotion. Promotions will no longer be small real estate on users’ news feeds. Instead they’ll be the main meal, commanding high prices by … Continue reading Social Starts Selling: How Social Promotion Will Dominate 2015
ReachCastJanuary 31, 2015 What’s in store for small business marketing in 2015? At ReachLocal, we asked a dozen of the industry’s top experts to share their predictions for what small businesses can expect this year. From technology enabling better business and marketing capabilities for SMBs to the impact of consumer trends in social and mobile … Continue reading 12 Small Business Marketing Predictions for 2015
Still, most marketers devoted just up to 5 percent of their budgets last year to native ads. Ginny Marvin on January 30, 2015 Yahoo CMO Kathy Savitt on Yahoo’s Native Ad Impact, Digital New Fronts 2014 Marketers are planning to increase investment in native advertising. Sixty-three percent of marketers say they’ll be spending more on … Continue reading Native Advertising Budgets Will Rise In 2015, Say Marketers
