Tahir AkbarFebruary 12, 2015 Salesforce.com’s 2015 state of marketing survey indicates numerous changes in the marketing world. Particularly when it comes to selection of channels to generate leads and drive sales; the priorities are shifting from ads and banners to social engagement, mobile, and effective usage of marketing automation. Check few stats below. 38% of … Continue reading Best Practices For Email Marketing In 2015
Paula ClaponFebruary 11, 2015 For a digital marketer, every day can be a game changer, as new developments in technology keep pushing the limits on how you can engage and interact with your always-connected target audience. 2015 is no exception – marketing strategies and tools are tested once more, with the ‘Internet Of Things’ setting … Continue reading 3 Key Digital Marketing Trends In 2015
Contributor Bryson Meunier admits there are good reasons to not yet have a “mobile friendly” label in Google search results. But procrastination is not one of them. Bryson Meunier on February 11, 2015 Has the legendary “year of mobile” crept up on you? Perhaps you’ve been hearing about the importance of mobile for years but … Continue reading 4 Steps To Justifying Mobile Usability & SEO In 2015
Brad LawlessFebruary 11, 2015 Fifty Shades of Grey, the movie adaptation of the novel by the same name, will debut in theaters across the country on February 14, 2015. With over 100 million copies sold to-date, there is no denying the series’ immense popularity. Theories abound regarding its success. Do readers wish they could be … Continue reading Fifty Shades of Social Media Marketing: How to Push Your Boundaries in 2015
Tom PickFebruary 11, 2015 As Wallis Simpson, Dutchess of Windsor, famously said, “You can never be too rich or too thin. Or have too many social media marketing statistics.” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (which isn’t) had social media been around … Continue reading 106 More Amazing Social Media and Marketing Statistics for 2014 and 2015
Tracy VidesFebruary 9, 2015 I recently had the pleasure of recapping the crests and troughs that the search engine optimization and search marketing industry went through in 2014 on Tweak Your Biz. While we’re well into February 2015, it is never too late to look back, contemplate on what could have been, learn our lessons, … Continue reading The Highs and Lows of SEO in 2014 and Where We’re Heading in 2015
Paul MorrisFebruary 6, 2015 As technology advances and connectivity increases, more and more people are turning to internet browsing on smartphones and tablets; more practical and often faster than bulky laptops, it allows the users to check their emails on the bus, read the digital versions of their favourite newspaper in a local café, and … Continue reading Responsive Web Design is a Business Must-Have for 2015
Gina BadalatyFebruary 6, 2015 If you’re an experienced blogger, you may find yourself focusing so much on Facebook, Pinterest and Instagram that you believe Twitter is dead. If you are a new blogger, you may be overwhelmed by too much social media and put Twitter at the bottom. I believe both ideas are a mistake. … Continue reading How To Get Better Twitter Engagement in 2015
Megan TotkaFebruary 5, 2015 No matter how small or “old fashioned” a small business is, it is vital that the owners stay informed of technology advancements because it impacts consumer behavior. A few of the technology trends to keep track of in the coming year, and beyond, include: Beacons. Remember when QR codes were the … Continue reading The Tech Trends To Follow In 2015
As an inbound marketer, I must be honest that I meet new web design trends with hesitation. The reason you ask? Simply because website design trends haven’t always had the best success in growing leads and customers (remember those sliders on almost every website’s homepage that were found annoying by visitors?). In 2014, however, web … Continue reading Website Design Trends: How to Stay Ahead of the Curve in 2015
