Hi, Welcome Welcome back May 09, 2024 Meta and Alphabet’s new dividends reward shareholders—especially the founders After the tech giants announced their first-ever stock dividends, Mark Zuckerberg, Larry Page, and Sergey Brin, each stand to make hundreds of millions of millions a year. BY Allan Sloan Paying a dividend for the first time is a big … Continue reading Meta and Alphabet’s new dividends reward shareholders—especially the founders
OpenAI’s Sam Altman predicts AI will handle 95% of tasks outsourced to agencies today. Here’s what it means for the future of marketing. Jim Ewel on May 9, 2024 AI will soon be able to handle up to 95% of the work currently done by marketing agencies, creative professionals and specialists, according to OpenAI … Continue reading Human + machine = marketing powerhouse: How AI empowers the marketing generalist
May 09, 2024 TikTok is now labeling AI-generated content The move is part of a widespread effort to add safeguards to artificial intelligence. BY Associated Press TikTok will begin labeling content created using artificial intelligence when it’s uploaded from outside its own platform. TikTok says its efforts are an attempt to combat misinformation from being spread … Continue reading TikTok is now labeling AI-generated content
May 09, 2024 The future of hundreds of California farmworkers’ right to unionize hangs in the balance as their employer claims the move is fraudulent The employer, Wonderful Nurseries, claims workers didn’t understand their signatures constituted a vote to unionize. BY Associated Press In a meeting room at a hotel in California’s crop-rich Central Valley, a … Continue reading Hundreds of California farmworkers unionize with UFW but their employer claims the move is fraudulent
May 23, 2024 5 questions marketers should ask before implementing Gen AI Generative AI has the potential to personalize and improve the customer experience, if it’s implemented in the right way. BY Barie Carmichael and Praveen Krishnamurthy Sixty-three percent of marketing leaders intend to invest in generative AI (Gen AI) in the next two years. But, … Continue reading 5 questions marketers should ask before implementing Gen AI
May 09, 2024 Why having a soundtrack at work could boost your productivity Want to be more productive? It’s time to think more critically about your sound environment, says author and happiness expert Gretchen Rubin. BY Gretchen Rubin We’ve all read the familiar advice about how to boost our productivity. Make a to-do list. Set priorities. … Continue reading Why having a soundtrack at work could boost your productivity
May 09, 2024 How to deal with a jealous manager If you’re successful at work, it’s not rare for some people to feel envious—but what if the jealous person is your boss? BY Ruchi Sinha Comparing ourselves to others is a central part of the human experience. You can see it in almost every stage of … Continue reading How to deal with a jealous manager
May 09, 2024 Why every employee deserves to get leadership development Neena Newberry observes expanding access to leadership development creates more fairness and equity and also ensures our organizations are as dynamic, innovative, and resilient as the markets in which we operate. BY Neena Newberry There’s a lot of talk in business today about the importance … Continue reading Why every employee deserves to get leadership development
Agencies lead the AI-powered charge for clients with WPP’s Claude integration. Plus, AI improvements to customer conversations, site building and more. Chris Wood on May 23, 2024 This week, WPP announced a new initiative making Anthropic’s Claude AI model family available across its agency network. The Claude models — including Opus, Sonnet and Haiku … Continue reading AI-powered martech releases and news: May 23
New tools for automated branding and campaign building aimed mainly at SMBs and non-profits. Kim Davis on May 8, 2024 Constant Contact, the SMB- and non-profit-focused digital and email marketing platform, has broadened its offering by introducing BrandKit and Campaign Builder, automated tools for brand consistency and campaign creation. Both solutions are powered by … Continue reading Constant Contact launches automated tools for brand consistency and campaign creation
