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Impact investors aren’t always tracking the social or environmental outcomes: new research

January 12, 2025 Impact investors aren’t always tracking the social or environmental outcomes: new research Impact investors often assume that certain businesses, such as solar energy companies or microfinance initiatives, are inherently good for society. BY The Conversation Investors can aim not only to make money but to benefit society while doing so. But few of those … Continue reading Impact investors aren’t always tracking the social or environmental outcomes: new research

To create a successful budget, you first have to make sure you fully understand your income

January 12, 2025 To create a successful budget, you first have to make sure you fully understand your income Struggling to make a budget that sticks? Make sure you understand the nuances of your primary source of income. BY Emily Guy Birken For most of us, income is the easiest-to-understand part of your budget. You know … Continue reading To create a successful budget, you first have to make sure you fully understand your income

How AI can combat the ‘paradox of choice’ and improve customer outcomes

From smarter search results to personalized recommendations, AI simplifies ecommerce shopping and reduces decision fatigue. Alicia Arnold on January 9, 2025   With consumers feeling squeezed by rising prices and dealing with too many choices when shopping online, brands are turning to artificial intelligence to help consumers make better decisions. Rising prices and the paradox … Continue reading How AI can combat the ‘paradox of choice’ and improve customer outcomes

Meet the startup pioneering AI-to-AI commerce—and why it matters

January 11, 2025 Meet the startup pioneering AI-to-AI commerce—and why it matters Nevermined’s solution to machine-driven transactions could mark the first self-sustaining micro-economy without human participation. BY Sam Becker AI using AI to pay for AI? It could soon become a reality.  As AI systems become more ubiquitous, those systems will further interact with other AI … Continue reading Meet the startup pioneering AI-to-AI commerce—and why it matters

Are these email subject lines deceptive, clever copywriting or bad data at work?

Email marketers need to lean into their subject lines going forward, but must avoid deception at all costs. Kath Pay on January 10, 2025    AI-driven changes coming to inboxes will put even more pressure on your email subject lines. Are you prepared for the challenge?  The practice isn’t widespread yet, but as more inbox … Continue reading Are these email subject lines deceptive, clever copywriting or bad data at work?