Category Archives: Web Design Guidelines

What is the Best Top-Level Domain for a Business Website?

Kris SpisakMay 5, 2015 The topic of “top-level domains” sounds like something out of the gaming world, doesn’t it? The phrase evokes something right out of a MMORPG (massively multiplayer online role-playing game) involving magic, enchantment, and a final battle between good and evil. Intriguing? Yes. Reality? No. In truth, top-level domains (TLDs) are a … Continue reading What is the Best Top-Level Domain for a Business Website?

Facebook’s News Feed Update Damages The Reach Of Your Business Page

Justin WongMay 4, 2015 Facebook has just announced a change in how users will see posts through the news feed. A recent blog post from Facebook says the social media giant is looking to strike a balance between news business pages and posts from their friends and families. There are three major news feed updates … Continue reading Facebook’s News Feed Update Damages The Reach Of Your Business Page

The Importance of A/B Split Testing on Landing Pages [Infographic]

Zac JohnsonApril 25, 2015 Landing pages are the most effective way to promote online ad campaigns and turn high quality traffic into leads. The way landing pages work is simple… before sending traffic to a registration page, you would send them to a landing page to warm them up to the offer while also showing them … Continue reading The Importance of A/B Split Testing on Landing Pages [Infographic]