ZOG DigitalDecember 29, 2014 We’ve compiled some of some of the best digital marketing campaigns from 2014 to demonstrate the key principals to developing effective content online. These lessons can be applied to any content medium to help increase engagement and exposure. Use Cross-Channel Promotions Chipotle has done an excellent job of remaining active across … Continue reading What We Can Learn From Some of 2014’s Best Digital Marketing Campaigns
Lisa Furgison December 30, 2014 Every business owner wants to save time. After all, time is money. In this modern world, apps and other online tools can help you get the most out of your workday. However, there are more than 1.3 million apps in Apple’s App Store and another 1.3 million in Google’s Play … Continue reading The 10 Best Time-Saving Tools Of 2014
Harmony Major December 29, 2014 Many small business owners use Linkedin for business in ALL the wrong ways. Here are three very specific flubs that may be destroying your connections before they’ve begun. Linkedin for Business Flub #1: Linkedin greeting cards. T’is the season for… an overwhelming abundance of Linkedin greeting cards. There is little … Continue reading Linkedin for Business: Season’s Greetings eCards & Other Flubs
John W Hayes December 29, 2014 It’s that time of the year again, when marketers across the social web reflect on the past year and make bold statements about how they plan to improve their position in the year ahead. I’m not about to break with tradition, so here are my New Year’s Social … Continue reading This Marketer’s New Year’s Social Media Resolutions
Carly Cunningham December 28, 2014 So you want to hire an advertising agency to run your social media campaigns, but don’t know where to begin, what questions to ask, and what to expect. Well, you’ve come to the right place because I am about to tell you exactly how to get what you want out … Continue reading The 5-Point Tipsheet To Hiring A Social Media Agency
Personal Branding Blog December 27, 2014 I hope the holidays are simply an amazing time for you and yours! There’s such a fervor working up to it and then there’s the wonderful downtime. Or, at least I do hope that you make time for that downtime. It’s tough for small business owners. After all, it … Continue reading 4 Simple Tips to Maximize Your Downtime
Dave Brock December 26, 2014 I had a fascinating conversation with Gerald Vanderpuye today. He shared what many of us would think as the Nightmare To End All Nightmares. He was working a huge deal, it was important to the company’s ability to make their numbers for the quarter. Deals like that get a … Continue reading What If You Shared Your Deal Strategy With Your Customer?
Lavanya Donthamshetty December 26, 2014 Humour me. Go on Twitter and type “customer service problems.” What did you get? A massive listing of woes? Small companies, big multi-nationals, country no bar – customer service issues are universal. So what separates the wheat from the chaff? How quickly they respond, how soon they put out … Continue reading How To Nail First Response Time – In 5 Easy Steps
Isaac Leung December 26, 2014 Five strategies can help advertising post-production houses improve their margins and smooth out the cyclical nature of the market. It’s time to evolve your offerings, differentiate yourself from your competitors, and look beyond your usual pool of clients. Today, post-production houses have to deal with a competitive market, lower … Continue reading Diversifying Your Revenue Stream
Caitlin King December 24, 2014 With Black Friday and Cyber Week behind us and Christmas only a week away, many retailers are focused on driving key promotions before shipping deadlines expire. The United States Post Office will be delivering packages seven days a week, through Christmas Day, to make sure those presents find their way … Continue reading Making Your List? Check Your Gift Card Strategy Twice.
