Amanda ClarkJanuary 6, 2015 It’s a simple enough question: Is it worthwhile for small businesses to embrace the social marketing power of Pinterest? And at first blush, there would seem to be several reasons to answer in the affirmative. If you know anything at all about Pinterest as a marketing tool, you know that it’s … Continue reading Should Your Company Join Pinterest in 2015?
Category Archives: Strategy
Responsive Design: Not Just A Trend
Fernando FlorezJanuary 6, 2015 Mobile technology is at an all-time high and shows no signs of slowing down. End users couldn’t be more thrilled with their ability to ditch the bulky laptops and desktops in exchange for a savvy mobile device with identical capabilities. These capabilities include conducting business online with their favorite retailers and … Continue reading Responsive Design: Not Just A Trend
10 Statistics on Top Digital Marketing Strategies for 2015
Katrina PfannkuchJanuary 4, 2015 Digital marketing is a bit like dropping bread crumbs for your buyers to find and follow, ultimately leading to your company’s products and services. But, unlike a straightforward road, digital channels allow prospects and customers to venture on a maze-like path toward purchase. Strategizing for this shifting buyer’s journey can be … Continue reading 10 Statistics on Top Digital Marketing Strategies for 2015
Are You Ready For The Next Level In 2015?
Ryan EstisJanuary 3, 2015 The start of something new brings the hope of something great. For nearly half of us the passing of another year comes with the resolve to make some meaningful changes. Take a look at the research on The Top 10 Resolutions for 2014. Did you notice any familiar themes? You’ll also … Continue reading Are You Ready For The Next Level In 2015?
How to Create a Powerful User Experience on Your Ecommerce Site
Business.comJanuary 3, 2015 Online shopping is becoming an increasingly popular outlet for shoppers to flock to. With 40 percent of the global online user base involved in online purchases, and sales increasing by almost 20 percent; businesses are shifting their attention to ecommerce platforms. This market change makes for a highly competitive environment since your … Continue reading How to Create a Powerful User Experience on Your Ecommerce Site
What Will Impact Your Profit In 2015?
Craig Padoa January 1, 2015 Profit is vanity Assets are Sanity but Cash is king! I am not too sure who came up with that phrase but whoever did is spot on. I have previously written about the problem of profit and have seen first hand how a profitable business almost went under due … Continue reading What Will Impact Your Profit In 2015?
How to Create and Use an Infographic Resume
Personal Branding Blog December 31, 2014 Pictures are not only worth a thousand words, they can also help you get a job. Visual content is more appealing to look at and can illustrate quickly, making them ideal for resumes. While many creative types are using infographic resumes, there are some situations in which you’ll want … Continue reading How to Create and Use an Infographic Resume
Five Things To Do To Avoid The After-Christmas Slump
Hollie Geitner December 31, 2014 The year is coming to a close and I find myself wondering, where the heck did 2014 go anyway? I know it’s cliché, but holy cow does time sure fly. With all of the craziness of getting ready for the holidays, it’s tempting to view the last week of the … Continue reading Five Things To Do To Avoid The After-Christmas Slump
Perfecting A Dashboard That Maximizes Lead Generation
Tracy Vides December 31, 2014 Lead generation is one of the top priorities for every business. But as the old saying goes, “You won’t get anywhere without knowing where you are.” That’s why metrics are important for businesses. With so many stats and signs to worry about, measure, analyze, and glean meaningful information from, … Continue reading Perfecting A Dashboard That Maximizes Lead Generation
How To Make Content Campaigning More Effective
Govind AgarwalDecember 30, 2014 Internet marketing has become a highly flexible medium, facilitating campaigns across various channels. The method of focusing on these channels for preparing campaigns even though effective may show some limitations. For instance, if one were to come up with ideas based on the channel alone, the chances of attaining saturation early … Continue reading How To Make Content Campaigning More Effective