By Jenifer Kramer, Published October 24, 2014 As an entrepreneur, every day brings new challenges, many of which are extremely stressful. And without a big corporation to back you, it could literally mean the difference between paying your rent and not. So, how does one maintain their composure as they endure the ups and downs … Continue reading 6 Ways To Relieve Stress When The Going Gets Tough
By Nick Toman, Published October 23, 2014 In many ways the single biggest challenge in B2B sales today isn’t so much a selling problem as it is a buying problem. Today’s sales rep must deal with an increasing number of customer stakeholders involved in purchase decisions. While it’s the new reality – building consensus amongst … Continue reading It’s Not You, It’s Them: Teaching Customers How to Buy
By Mickie E Kennedy, Published October 23, 2014 There’s no glamour in writing press releases. It’s not sexy. It’s not terribly exciting, either. And there’s no fame and fortune waiting for a press release writer. But make no mistake, there absolutely is an art to writing great press releases. And when you’re competing against hundreds … Continue reading 5 Incredibly Annoying Press Release Writing Habits You Need To Ditch Immediately
By John Oechsle, Published October 23, 2014 Planning for business growth is hard to do. Actually growing your business is even more difficult. How do successful companies navigate one of the most challenging junctures of business? John Oechsle, president and CEO of Swiftpage, which was recently named the number three fastest growing company in Denver, … Continue reading Do This, Not That: Tips for Growth in Entrepreneurship
By Amanda Clark, Published October 23, 2014 Wouldn’t it be nice if you could have an automated customer service center on your website—a place where your customers could go to chat, in real time, with a technical support representative, a sales staff team member, or simply some caring employee able to guide them through use … Continue reading Supporting Customers Through Your Business Website (It’s Easier Than You Think)
By Amber Kemmis, Published October 23, 2014 The buying process is typically broken up into five stages: problem awareness, research, evaluation/consideration, purchasing decision/intent and finally, evaluation after the purchase to determine if they will buy from you again. In recent years, we’ve seen the buying process have a significant effect on qualified lead generation. To … Continue reading How Does the Buying Process Affect Qualified Lead Generation?
By Peter Ostrow, Published October 22, 2014 The first of this blog series delivered a compelling argument for utilizing CPQ as a must-have component of your sales effectiveness efforts, based on performance results between adopters and non-users. Today, let’s get under the hood of this machine by exploring how the strongest-performing companies in Aberdeen’s research … Continue reading Configure, Price, Quote: Behind the Curtain, Ahead of the Curve
Most people hear the phrase “start up” and automatically think it only refers to owning your own company. The truth is, we are all in start up mode every time we start something new. This can mean a new job, new role in your company, moving to a new city, a new relationship, or starting … Continue reading Start Up And Grow
It’s Time To Take A Fresh Look At Your Website If you have a website, then you want your products and services to be seen by as many prospects online as possible. While marketing strategies through social media are essential to your visibility, it really pays to have a professional website that visitors will convert … Continue reading Why Your Website Might Need A New Design
When someone signs up for your email list, it’s important to roll out the email red carpet and welcome them. Statistics show these new subscribers are most engaged within the first 48 hours. An automated welcome email (which is a type of autoresponder) can help you reach out to your new subscribers within that crucial … Continue reading 7 Reasons Your Business Needs an Automated Welcome Email
