Category Archives: Content Marketing

4 Necessary Steps To Make Your Blog Successful

by Pratik Dholakiya January 5th, 2015    Pratik Dholakiya Pratik Dholakiya is Co-Founder & VP of Marketing of E2M Solutions & OnlyDesign. At E2M Solutions, they focus heavily on content marketing and generate revenue for their clients. And through OnlyDesign they help companies build better web & mobile presence. Get in touch with him on … Continue reading 4 Necessary Steps To Make Your Blog Successful

How Misleading or Inaccurate Website Content Can Harm Your Business

Chris GlitheroJanuary 2, 2015 If you were running a high street store and you gave out inaccurate or misleading information on a regular basis, how long do you think your business would last? Why should the internet be any different? All too many businesses have a somewhat blasé approach to ensuring the integrity of their … Continue reading How Misleading or Inaccurate Website Content Can Harm Your Business

How To Make User-Friendly (And Search-Engine Friendly) Scannable Content

Columnist and usability expert Shari Thurow shares her tips for making website content easy to read. Shari Thurow on December 31, 2014   Back in 1997, I created my 5 Fundamental Rules of Web Design. These website design rules are very simple, but critical, for a positive user experience. My rules state that a website … Continue reading How To Make User-Friendly (And Search-Engine Friendly) Scannable Content

How To Make Content Campaigning More Effective

Govind AgarwalDecember 30, 2014 Internet marketing has become a highly flexible medium, facilitating campaigns across various channels. The method of focusing on these channels for preparing campaigns even though effective may show some limitations. For instance, if one were to come up with ideas based on the channel alone, the chances of attaining saturation early … Continue reading How To Make Content Campaigning More Effective