Daniel Berry — July 31, 2017 — July 31, 2017 coffeebeanworks / Pixabay You’ve heard the advice a million times, right? “Prevention is better than cure.” And on the surface, it makes sense. But your launch date is looming and your development team are still trying to cram in all the features you need for … Continue reading How To Master Your Web Testing To Drive Conversion
Daily Archives: August 10, 2017
The Real Reasons People Fail Online and How to Avoid the Same Mistakes
Adel de Meyer — July 31, 2017 Follow @adeldmeyer — July 31, 2017 yatheesh_ / Pixabay Every day, hundreds of people attempt to start an online business, yet most of them never find the success they hope to achieve. It’s not because it’s impossible; many entrepreneurs have built successful online businesses. Here’s a look at … Continue reading The Real Reasons People Fail Online and How to Avoid the Same Mistakes
10 Powerful Ways To Get Your Brand Noticed Online
Warren Knight — July 31, 2017 Follow @warrenknight — July 31, 2017 Did you know that 72% of marketers worldwide said that relevant content creation was the most effective tactic? Getting noticed by your target audience online can be extremely challenging, especially as a small business competing with larger companies that have already built trust … Continue reading 10 Powerful Ways To Get Your Brand Noticed Online
What Political Gridlock Teaches Us About Leadership and the Employee Experience
Matthew Wride — July 31, 2017 Follow @MattWride_DW — July 31, 2017 I don’t think I am exaggerating too much when I say that the political scene in Washington is a rotten mess. Congress is completely paralyzed by its own self-inflicted anaphylactic shock. The pathogen? Leadership blindness. It seems that politicians, on both sides of … Continue reading What Political Gridlock Teaches Us About Leadership and the Employee Experience
How To Leverage Artificial Intelligence
How To Leverage Artificial Intelligence by Asim Mughal , Op-Ed Contributor, July 31, 2017 Artificial Intelligence (AI) is one of the technology advancements that businesses have to deal with when it comes to digital marketing. With AI, computers can perform various human activities like speech recognition, learning, reasoning, problem solving and planning, as well as … Continue reading How To Leverage Artificial Intelligence
The 5 Business Start-Up Distractions You Need To Avoid
Samantha Martin — July 31, 2017 Follow @Socially_Sam — July 31, 2017 StartupStockPhotos / Pixabay Because starting a business isn’t difficult enough, life decided to throw in some distractions too along the way. I have listened to so many people rhyme off what they think they need to have or do to start a business. … Continue reading The 5 Business Start-Up Distractions You Need To Avoid
Is Your Email Marketing Campaign REALLY Good to Go?
Dori-Jo Bonner — July 31, 2017 — July 31, 2017 JuralMin / Pixabay One of the things I love most about email marketing is that with a single click of a button you can reach millions of people. Of course, on the flip side, one of the things that scares me the most about email … Continue reading Is Your Email Marketing Campaign REALLY Good to Go?
How To Optimize Images for Social Media
David Sinai — July 31, 2017 Follow @picsera — July 31, 2017 Social media has shifted the way ecommerce businesses interact with their existing and potential customers. It has pushed retailers to “humanize their brand” to engage with their fans at a more personal level. Images are a key part of this type of interactions. … Continue reading How To Optimize Images for Social Media
The Role of Leadership in Driving Excellence
Paul Keijzer — July 31, 2017 Follow @Paul_Keijzer — July 31, 2017 During my interactions with executives in an attempt to understand their organizational culture better I’ve often inquired what they believe is the core requirement in driving excellence. Unsurprisingly, the responses are pretty unanimous whereby most believe performance and operational excellence is driven by … Continue reading The Role of Leadership in Driving Excellence
The Only Employee Engagement Metrics That Matter
Jacob Shriar — July 31, 2017 Follow @jacobshriar — July 31, 2017 When organizations get started measuring employee engagement, it can quickly become overwhelming. How do you know what to measure? Is one metric more important than the other? Is asking employees how happy they are enough? These are the types of questions you’ll ask … Continue reading The Only Employee Engagement Metrics That Matter