John Nemo — July 21, 2017 Follow @JohnNemoPR — July 21, 2017 An entire cottage industry of LinkedIn software hacks, browser extensions and other add-ons are making it easier than ever to generate leads on the world’s largest social media platform for professionals. An entire cottage industry of LinkedIn software hacks, browser extensions and other … Continue reading 3 Great LinkedIn Lead Generation Hacks
Jeremy York — July 21, 2017 — July 21, 2017 55am / Pixabay Most people are familiar with the term job description. It is the document that outlines items such as job responsibilities, experience, education, skills, etc. A dreaded document that most managers hate to prepare or fail to see the overall importance of having … Continue reading Job Descriptions—Are They Really Necessary?
Columnist Purna Virji explains why an AI-driven conversation agent can potentially be the best sales assistant you have, and provides advice for how to plan and implement your own chatbot. Purna Virji on July 21, 2017 Think back to five short years ago: Facebook IPO’d; Oxford American Dictionary named “gif” its word of the … Continue reading The name is Bot, Chatbot: How to shake up conversions with stirring conversations
Robert Katai — July 21, 2017 — July 21, 2017 Influencer marketing is a hot topic for everybody these days. Major businesses all over the world engage recognizable stars to help them promote their products. But what about the small business owners who don’t have the money to pay an agency to start an influencer … Continue reading How To Do Influencer Marketing As a Small Business Owner
Ringo Nishioka — July 21, 2017 Follow @hr_nasty — July 21, 2017 Just like the job interview, the goal is to focus on each individual game and not be distracted by the final game The goal of the job interview, resume and networking Believe it or not, the goal of a job resume and job … Continue reading The REAL Goal of the Job Interview, Resume and Networking. FYI, It’s Not a Job Offer
Mandy Edwards — July 21, 2017 Follow @memktgservices — July 21, 2017 Why would I ever need an exit strategy? You may be asking yourself that after seeing the title of this post. In the past six weeks I have been asked that by three separate potential clients while we were meeting. Of course they … Continue reading Does Your Business Have an Exit Strategy?
Jefri Yonata — July 21, 2017 — July 21, 2017 Video content receives special treatment on the Internet, and rightfully so, because it has asserted its dominance over other types of online content. In July 2014, Google updated their algorithm to put more weight on video content to make it appear even more often. The … Continue reading How Explainer Video Content Helps Your Website’s SEO
Arik Hanson — July 21, 2017 — July 21, 2017 My daughter is nine (soon to be 10). And, apparently, age 9 is now the socially acceptable time to ask for (and in many cases, receive) a phone. In fact, it’s happening earlier than age 9, believe it or not. Some of her friends had … Continue reading The App That Few Marketers Are Talking About (But Probably Should Be)
As millennials and Gen Z shoppers shape the future of retail, contributor Davor Sutija explains why brands need to embrace technologies that will help them keep pace and bridge the digital gap. Davor Sutija on July 21, 2017 The very concept of how people buy has fundamentally changed, due to the emergence of digital … Continue reading The impact of intermediaries: How brands can close the gap between themselves and consumers
Amanda Clark — July 21, 2017 Follow @GrammarChicInc — July 21, 2017 Getting 150,000 hits on your website is pretty good, right? Well, yeah, maybe—unless all 150,000 of your visitors leave the site without taking action. Then, it might turn out, all you’ve got is sound and fury—a lot of buzz, but nothing that directly … Continue reading 5 Ways to Turn Website Visitors into Subscribers