How do we reach hyper-personalization? Columnist Scott Heimes believes building an email-based app, along with great content and timing, is key to earning email readers’ loyalty. Scott Heimes on July 13, 2017 For years, email marketing has been circling around an ideal center without ever reaching it. That center has become known as “hyper-personalization.” … Continue reading Custom, dynamic email is giving marketers and readers what they want: hyper-personalized messages
Daily Archives: July 25, 2017
Every Timeline Template You’ll Ever Need (the 18 Best Templates)
Ben Mulholland — July 13, 2017 — July 13, 2017 Using any of the following 18 timeline templates will cut the fuss out of presenting your data in a way that’s easy to understand and visualize. Whether you’re showing off your company’s milestones to potential investors, breaking down a project into individual tasks for your … Continue reading Every Timeline Template You’ll Ever Need (the 18 Best Templates)
What Should I Measure on Social Media
Justin Wilson — July 13, 2017 Follow @Jus_Wilson — July 13, 2017 It wasn’t too long ago that social media analytics were very basic. Before the big networks felt the pressure to commercialise their product, information was short on the ground. But when they wanted marketers to start advertising on their networks, the quality of … Continue reading What Should I Measure on Social Media
What Does SEO Success Look Like?
James Mathewson — July 13, 2017 — July 13, 2017 stokpic / Pixabay Those of you who have read our book Outside-In Marketing: Using Big Data to Guide Your Content Marketing know that we take a dim view of site redesigns. Sure, there are legitimate reasons to redesign a site—most notably, to clean up and … Continue reading What Does SEO Success Look Like?
Channel Partner Program Management: An Actionable Guide
Dan Sincavage — July 13, 2017 Follow @dansincavage — July 13, 2017 geralt / Pixabay As goods move from manufacturer to wholesaler to retailer to consumer, each party has its own interests. For the businesses in that chain, those interests are often centered on core company goals like increased sales or profitability. Channel partner managers … Continue reading Channel Partner Program Management: An Actionable Guide
How To Start Using LinkedIn Sales Navigator To Get More Leads
By Richa Pathak July 13th, 2017 LinkedIn Sales Navigator helps you build and nurture customer relationships. It helps increase sales and revenue. It’s an advanced tool to find leads in the targeted industry and specific geography. Target right buyers and companies could increase the chances to succeed. By personalizing outreach you can add value to … Continue reading How To Start Using LinkedIn Sales Navigator To Get More Leads
Get More Fans and Followers for Your Personal Brand with Live Stories
Personal Branding Blog — July 12, 2017 — July 12, 2017 Today it’s not about just posting content on our blog and social media, but rather attracting people to your personal brand in a way they can relate to. In order to grow your audience, it is important to take advantage of the latest trends, … Continue reading Get More Fans and Followers for Your Personal Brand with Live Stories
Take Interactivity to the Next Level with Kinetic Email Design
Kevin George — July 12, 2017 Follow @imkevin_monk — July 12, 2017 Email marketing has evolved over the years, thanks to the advent of mobile devices and more and more email clients. Subscribers’ inboxes are packed with emails and to STAND OUT in the crowd is a challenge for email marketers. Getting the customers’ attention … Continue reading Take Interactivity to the Next Level with Kinetic Email Design
The State of Corporate Training: See How Your Company Stacks Up
Posted by Darleen DeRosa March 9, 2017 Companies that prioritize training and development have a clear competitive advantage. Research from the Corporate Leadership Council shows they outperform their competitors by 19 percent. They also have higher employee engagement, less turnover and increased revenue compared with companies that don’t … Continue reading The State of Corporate Training: See How Your Company Stacks Up
IT Consulting Support is Essential For Your Business
Patrick Hogan — July 13, 2017 Follow @growtenfold — July 13, 2017 Free-Photos / Pixabay It goes without saying that any business wanting to stay competitive must maximize its technological capabilities. They must do this cost-effectively and, quite often, with minimal direct information technology (IT) experience. Unlike their larger counterparts, maintaining a full-time IT department … Continue reading IT Consulting Support is Essential For Your Business