When it comes to engaging with consumers on social, automation can save you both time and money. Contributor Seth Price outlines four things to consider when automating your social media content. Seth Price on July 3, 2017 As social media feeds fill with thousands of updates every hour, users have put a premium on … Continue reading Social media automation: Oxymoron or godsend?
Ad tech isn’t dead. In fact, thanks to artificial intelligence, it’s evolving. Columnist Rob Rasko discusses the ways marketers are currently taking advantage of AI to transform their strategies. Rob Rasko on July 3, 2017 The headlines say ad tech is dying or even proclaim that it’s dead. Consolidation is inevitable, no doubt, … Continue reading Imagining the possibilities of marketing and artificial intelligence
Edwin Miller — July 3, 2017 — July 3, 2017 Benchmarking analysis is an invaluable tool for today’s management consultants. Benchmarking involves comparing a current data set to historical data sets or data from industry peers, and it can help consultants determine where clients are ahead of competition, identify areas for client improvement, boost the … Continue reading 5 Ways Consultants Can Use Benchmarking Analysis
Amanda Clark — July 3, 2017 Follow @GrammarChicInc — July 3, 2017 Your resume is one of the first impressions a hiring manager gets of you. It is your first chance to grab their attention, and you want it to be for your skills, accomplishments, and potential, not the fact that you misspelled ‘manager’ or … Continue reading Boosting Your Resume’s Professionalism
Harry Rollason — July 3, 2017 — July 3, 2017 So far in our series, we’ve covered why both brands and agents love social care, and why social care saves money. Our final topic is its impact on revenue. “More sales” usually isn’t on the list of features you might expect from a customer care … Continue reading How Social Care Boosts Revenue
Hurry! Act now! Contributor Ben Jacobson shares five ways to instill a sense of urgency into your content to increase your conversion rate. Ben Jacobson on July 3, 2017 There are many powerful ways to influence your customers and heighten your conversions, but one of the most effective methods is instilling urgency. If you … Continue reading How to inject urgency into your product pages
Julie Winkle Giulioni — July 3, 2017 Follow @julie_wg — July 3, 2017 The annual performance appraisal might be among the most reviled of time-honored workplace traditions. And it makes sense. Managers must invest countless hours in a process that endeavors to boil a year’s worth of a human being’s contribution down to a series … Continue reading If Not the Annual Performance Appraisal, Then What?
Denise Chan — July 3, 2017 Follow @denisechan26 — July 3, 2017 Slides that take you from one floor to the next. Nap pods that fold up into the wall. Free grocery delivery. Some tech companies offer out-of-this-world perks, but they aren’t just a cool thing to brag about. These perks directly drive happiness and … Continue reading 6 Cool Ways To Incentivize Your Employees
Jonathan Bright — July 2, 2017 Follow @SoutherlyComms — July 2, 2017 SEO changes constantly. Even I find it hard to keep up, and I consider myself an aficionado. In the early days, SEO practitioners tried all sorts of tactics to appease the search engine algorithms – mainly Google’s, for obvious reasons. One assumed one … Continue reading A Personal Touch Tamed the Wild West of SEO
