Are you getting everything you can out of Google Analytics? Columnist David Booth offers a checklist to help you take advantage of all it has to offer. David Booth on February 27, 2017 IB Photography / Shutterstock.com If you’re a digital marketer these days, odds are extremely good that web analytics is a major … Continue reading Are you leveraging these underutilized Google Analytics features?
Donald Felix Odoh — February 27, 2017 — February 27, 2017 Contrary to what you might have heard, an increase in your social media marketing budget is not the only way to get more value from it. Sometimes a simple reallocation is all that is required to make a big difference. While this post is … Continue reading 5 Ways To Get More Value From Your Social Media Marketing Budget
Simon Davies — February 27, 2017 Follow @SimonTheoDavies— February 27, 2017 Ruthlessness and competitiveness tend to be attributes associated with individuals in the world of business. This has been typified by Gordon Gekko in Wall Street and Ayn Rand’s novel, Atlas Shrugged. Meanwhile, kindness is often an afterthought and sometimes seen as an inconvenience. But … Continue reading Nice Guys Always Win: Why Having a Heart is Good for Business
Murray Newlands — February 27, 2017 Follow @murraynewlands— February 27, 2017 Working for yourself, and being your own boss─it sounds great, and for the most part, it is. Yet, all the flexibility that you have as a freelancer comes along with a side of responsibility. As a freelancer, you are truly responsible for each part … Continue reading Top 5 Tools For Freelance Designers
Record Number Of Product Reviews Driving Search, Purchases by Laurie Sullivan, Staff Writer @lauriesullivan, February 22, 2017 Some search marketers call “reviews” their BFFs as Google’s engineers continue to tweak search algorithms that serve the perfect content as answers to search queries. Based on a survey of 11,255 women in the U.S. across generations X, … Continue reading Record Number Of Product Reviews Driving Search, Purchases
Neil Wood-Mitchell — February 26, 2017 Follow @ThreeMotionUK— February 26, 2017 10 Video Marketing Trends Keeping ahead of Digital Trends can keep the savviest of us on our toes – and given the speed in which the landscape constantly evolves in the world of Video Marketing, you’d be forgiven for struggling to keep up. Technology … Continue reading The Future of Video Marketing
James Scherer — February 24, 2017 — February 24, 2017 Are you slightly overwhelmed by the number of Facebook giveaway types out there? Are you wondering which one will work best for your business, and how to ensure you get the most out of it you possibly can? You’re in the right place, then. This … Continue reading 24 Amazing Facebook Giveaway Examples
Diversity Tweaks Paid Search by Laurie Sullivan, Staff Writer @lauriesullivan, February 23, 2017 Diversity moved back into the limelight when U.S. President Donald Trump took a seat in the White House as the forty-fifth president — not just the rhetoric and banter in digital social networks, but in the physical world, too — mainly as … Continue reading Diversity Tweaks Paid Search
Alan Rita — February 24, 2017 — February 24, 2017 A solid social media marketing strategy utilizes multiple networks for maximum online reach. It allows you to reach different audience types, offer distinctive user experiences, and leverage the unique advertising features designed for each platform. Twitter, for example, enables brands to provide bite-sized, round-the-clock updates … Continue reading 7 Tools to Spice Up Your Twitter Marketing Efforts
Personal Branding Blog — February 24, 2017 — February 24, 2017 You just started a new job. You are bursting at the seams. You want EVERYONE to know. But … Are you wondering: After starting a new job … How soon should you update your LinkedIn profile? Of course … You are excited. You really … Continue reading How Soon Should You Update Your LinkedIn Profile
