Louis Foong — February 10, 2017 Follow @thealeagroup— February 10, 2017 Influencer marketing is a lot more sophisticated than just buying banner ad space. It means getting your message out to your influencers, who will in turn create genuine, quality content that other consumers can relate to. This spreads your message even further, and ultimately … Continue reading Influencer Marketing Drives 11x more ROI [Infographic]
Daily Archives: March 1, 2017
Google AMP In News Section More Than Doubles Ranking Results
AMP in Google News Results Skyrockets Globally by Mordy Oberstein , January 30, 2017 Back when AMP first entered Google’s mobile News Box in early 2016, the faster loading, lighting bolt indicated cards were a rare novelty. When we initially started tracking the percentage of AMP results within Google’s mobile News Box, the numbers were … Continue reading Google AMP In News Section More Than Doubles Ranking Results
115 Things You Never Knew About Social Media
Bob Hutchins — October 28, 2016 Follow @Bobhutchins— October 28, 2016 Think you know your social media? Take a look at a new infographic released this week from skilled.co, and you might find that you don’t know quite as much as you think. From global penetration rates to influence of purchasing decisions, this new social … Continue reading 115 Things You Never Knew About Social Media
BIA/Kelsey: Search Leads In Mobile Ad Formats
BIA/Kelsey: Search Leads In Mobile Ad Formats by Laurie Sullivan @lauriesullivan, February 10, 2017 BIA/Kelsey expects advertisers to spend nearly 16 billion this year on mobile search advertising, up from 12 billion in 2016. By 2021 that forecast could reach as much as $23 billion in 2021, contributing 32% of revenue to mobile search. Overall, … Continue reading BIA/Kelsey: Search Leads In Mobile Ad Formats
Investigating February’s Organic Rankings Volatility
Brock Murray — February 11, 2017 Follow @SEOBrock— February 11, 2017 If you monitor your search engine rankings like a hawk, you may have noticed that there’s been a lot of movement in organic rankings in the last few days. The volatility has got news wires in the SEO community heating up today, with SEMRush … Continue reading Investigating February’s Organic Rankings Volatility
How To Pick Influencers To Promote Your Product
Sam Davtyan — February 11, 2017 Follow @samdavtyan— February 11, 2017 Influencer marketing is perhaps one of the most profitable strategies that businesses could invest in. A study conducted by SimplyMeasured showed that nearly 92 percent of consumers trust recommendations from peers and trusted authorities while purchasing a product. Not just that, another study published … Continue reading How To Pick Influencers To Promote Your Product
Is Free Shipping Really as Profitable as We Think?
Nicole Blanckenberg — February 10, 2017 Follow @https://twitter.com/StoreYaCom— February 10, 2017https://blog.storeya.com/wp-content/uploads/2017/02/EP112ECOMMERCEFUEL-1.mp3 Every major eCommerce blog has a post about how free shipping is a must. A must, in order to retain customers and drive sales. And I won’t lie, I have personally advocated free shipping to a lot of merchants. I mean, why wouldn’t I, … Continue reading Is Free Shipping Really as Profitable as We Think?
How to Keep Your Emails Out of the Spam Folder
Amanda Clark — February 10, 2017 Follow @GrammarChicInc— February 10, 2017 Email marketing is potentially quite rewarding, an effective way to stay in contact with clients and with leads. As with anything, though, it takes some strategy and foresight if you want to steer clear of major obstacles—and as far as email marketing goes, the … Continue reading How to Keep Your Emails Out of the Spam Folder
The Biggest SEO Fails I Have Done
Ronald Dod — February 10, 2017 Follow @Visiture_Search— February 10, 2017 Everyone has had their moments when they wondered what they were thinking—I guess I’ve just had a few more than others. Over the course of my career, I have tried a bunch of different tactics. While a lot of them worked for me, even … Continue reading The Biggest SEO Fails I Have Done
Local SEO in 2017: 5 simple ways to dominate local search
New to local search? Wondering where to start? Columnist Sherry Bonelli offers five tactics to help you kick off your local SEO campaign. Sherry Bonelli on February 10, 2017 at 1:45 pm If you’ve followed SEO strategies for any length of time, you know one thing: SEO changes all the time. When it comes to … Continue reading Local SEO in 2017: 5 simple ways to dominate local search