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3 Ways Your Business Can Benefit From Passive Income

Hi, Welcome Welcome back Karen Repoli September 9, 2020 Have you heard the statistic that millionaires have at least seven income streams? That’s seven different ways that they’re making money each month. For example look at the stars or Shark Tank. They all have multiple businesses and are always investing in more! Now take a … Continue reading 3 Ways Your Business Can Benefit From Passive Income

Why Supporting Your Employees Side Business Is Highly Beneficial To You

Austin Iuliano September 9, 2020 Peggy_Marco / Pixabay Some business owners want to extract every single waking hour from their employees. They feel that if an employee has a side business it is taking away from their 9-5. But that couldn’t be further from the truth. By supporting your employees’ side businesses you gain tons … Continue reading Why Supporting Your Employees Side Business Is Highly Beneficial To You

Google Reduces Visibility in Search Terms Report: What You Need to Know

Kristen McCormick September 8, 2020 On September 1, Google announced that the search terms report within Google Ads will now be showing only search terms that reach a volume threshold. This reduced visibility into ad campaigns has caused immediate is of concern among advertisers and agencies, who rely on the report’s insights to optimize their … Continue reading Google Reduces Visibility in Search Terms Report: What You Need to Know

Facebook Ad Performance Trends you Should Know [Infographic]

Maria Ganta September 8, 2020 Apart from organic social media posts, email marketing campaigns, competitors’ research, and SEO, Facebook ads are also vital if you want to reach a new audience and boost your brand’s visibility. You can indeed do it all organic, but you have to try paid ads if you want faster results. … Continue reading Facebook Ad Performance Trends you Should Know [Infographic]

Should marketers worry about a single source of truth?

Can solutions like data lakes or CDPs provide better value than incomplete data sources like email engines? Kim Davis on September 8, 2020 There’s no shortage of data. Sure, maybe there are still some traditional businesses out there with no connection to the digital world, and no data collection strategy. But for most brands, customer … Continue reading Should marketers worry about a single source of truth?

12 Aspects of E-Commerce Marketing That Need an Overhaul

Young Entrepreneur Council September 8, 2020 E-commerce marketing practices vary significantly based on industry, customer habits and the products being sold, but there are some key aspects that stay the same across the entire sector. To stay relevant and competitive, businesses need to regularly review and adjust their e-commerce marketing strategies for optimal engagement and … Continue reading 12 Aspects of E-Commerce Marketing That Need an Overhaul

Why Invest In Employee Experience? 6 (Proven) Reasons

Michael Hinshaw September 8, 2020 Employee and workforce experience (EX for short) matters just as much as customer experience (CX). Unsurprisingly, the two are inextricably linked: Good EX consistently leads to good CX and vice versa. The fact is, employee experience is too important to overlook. That’s as clear to us as it is to … Continue reading Why Invest In Employee Experience? 6 (Proven) Reasons

How to Build High-Performing Diverse Teams at Work

Dean Mathews September 8, 2020 A “more woke society” is calling for an end to discrimination in the workplace. Today, businesses are facing immense pressure to build diverse teams at work, with several high-profile organizations compelled to divulge their diversity and inclusion statistics. Besides being the right thing to do, cultivating diverse teams in the … Continue reading How to Build High-Performing Diverse Teams at Work