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4 Powerful Instagram Analytics Tools That Yield Massive Results

Scott Sims — March 6, 2017 Follow @bscottsims— March 6, 2017 Although Marketers love using Instagram to promote products, they are disappointed with the site’s analytics. That’s about to change. Instagram is rolling out a suite of tools that will benefit marketers, providing user and post specific information that can be used to create successful … Continue reading 4 Powerful Instagram Analytics Tools That Yield Massive Results

Is An Unconventional Office Right For Your Business?

Simon Davies — March 6, 2017 Follow @SimonTheoDavies— March 6, 2017 Over the past decade, many businesses have been changing and adapting their workplace culture in line with changing expectations and developments in technology. Many of these new practices are radical departures from the traditional office workings of old, and understandably you may have some … Continue reading Is An Unconventional Office Right For Your Business?

What Facebook’s New ‘Jobs’ Feature Means for Your Marketing Career

Mark Miller — March 6, 2017 Follow @MMtwopointfive— March 6, 2017 Facebook has just released a new tool to help connect employers and job seekers. And like everything else the social media juggernaut does, the move has major implications for both marketing professionals and social media marketing recruiters. It may also impact how businesses approach … Continue reading What Facebook’s New ‘Jobs’ Feature Means for Your Marketing Career

Google’s “One True Answer” problem — when featured snippets go bad

Obama’s planning a coup? Women are evil? Several presidents were in the KKK? Republicans are Nazis? Google can go spectacularly wrong with some of its direct answers. Danny Sullivan on March 6, 2017   Here we are again. Google’s in hot water because of what I call its “One True Answer” feature, where it especially highlights one … Continue reading Google’s “One True Answer” problem — when featured snippets go bad

Right Time, Right Offer: A Simple Tip to Deliver the Ideal B2B Referral Incentives

Will Stevenson — March 6, 2017 Follow @Ambassador— March 6, 2017 During my time with Ambassador, I’ve had the fortune of working with a number of incredible B2B brands to build out their referral marketing programs. HP and SAP are two of the most notable examples, but there have been several others. With many of … Continue reading Right Time, Right Offer: A Simple Tip to Deliver the Ideal B2B Referral Incentives