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4 Tips for Supply Chain Optimization That Grows Your Business

Angela Hausman, PhD February 22, 2021 Supply chain optimization allows you to meet consumer demand, getting products to customers at the right place, right time, and the right price. Supply chain optimization starts with choosing the right partners, whether upstream partners like suppliers or downstream partners like retailers. Building a supply chain is somewhat like … Continue reading 4 Tips for Supply Chain Optimization That Grows Your Business

Video Content Strategy: YouTube as an Essential Part of Your Marketing Arsenal

Kyra Goodman February 18, 2021 What is YouTube? If you don’t already know what YouTube is, then you’re a bit behind. But we’ll catch you up. YouTube is a free video sharing website that makes it easy to watch online videos. Users can watch, like, share, comment and upload their own videos to the social … Continue reading Video Content Strategy: YouTube as an Essential Part of Your Marketing Arsenal

Facebook’s Block On News Sharing In Australia Has Familiar Ring

Facebook’s Block On News Sharing In Australia Has Familiar Ring by Rob Williams , February 19, 2021  Facebook this week followed through on a threat to prevent people and publishers in Australia from sharing news, triggering an onslaught of public criticism. News outlets likely have seen a drop in web traffic following the move, which … Continue reading Facebook’s Block On News Sharing In Australia Has Familiar Ring

Here’s the Best Advice on How to Stop SaaS Chargebacks From Ruining Your Business

Tom-Chris Emewulu February 21, 2021 Many e-commerce merchants think SaaS chargebacks are unwinnable. But with the proven hacks in this article, you can comfortably stop SaaS chargebacks from ruining your company. Three key indices drive the new wave of the Software-as-a-Service (SaaS) revolution: accessibility, functionality, and versatility. The promise of agile delivery and cost-efficiency makes … Continue reading Here’s the Best Advice on How to Stop SaaS Chargebacks From Ruining Your Business

Brand Safety For CTV Comes First, Performance Is A Close Second

Brand Safety For CTV Comes First, Performance Is A Close Second by Wayne Friedman , February 19, 2021  Although there is a continued lack of simple, industry-wide standards for cross-media and/or connected TV metrics — as well as some eye-opening fraud issues — CTV advertising dollars are estimated to rise to $11 billion. What’s the … Continue reading Brand Safety For CTV Comes First, Performance Is A Close Second