by Jean Dion December 6, 2015 Follow @jeanmariedionDecember 6, 2015 Is that nasty review that’s shown up on your website the work of a disgruntled fan? Or did a business competitor write up a few words to torpedo your reputation? These questions matter. After all, the way you’ll handle these two types of reviews is … Continue reading Want to Spot a Fake Yelp Review? Look for These 5 Things
Listings managed by the moving company received Reputation Warning alerts after Yelp discovered customers were being pressured to write positive reviews. Amy Gesenhues on September 4, 2015 To further its Consumer Protection Initiative, Yelp reports that it has issued Reputation Warnings on more than 100 listings connected to Movers Alliance. It’s a group that, according … Continue reading Yelp Fights Businesses Manipulating Online Reviews With Reputation Warning Alerts
Suzanne ChaixAugust 8, 2015 Businesses often rely on word-of-mouth advertising to generate new leads. Social media allows consumers to gain a much wider reach with their reviews. Yelp is one of the leading platforms for these consumer reviews. With the right knowledge and tools, a small business owner can use Yelp to increase revenue and … Continue reading Help with Yelp for Local Business
Lauren LicataJuly 3, 2015 90% of customers say that their buying decisions are influenced by online reviews. Beyond that, customers are also interacting with businesses on social media and review sites like Yelp. A business’s online reputation can make or break them. For example, a one-star increase in Yelp ratings can lead to a 5-9% … Continue reading Yelp For Business: Why Good Reviews Matter & How To Get Them
Yelp will prompt users to write reviews after an offer-driven check-in. Greg Sterling on March 6, 2015 At the LSA-SMX West Local Search Advantage Workshop this week, Yelp’s Luther Lowe offered a number of “white hat tips” for marketers on reputation management and reviews. There was one gem that I was totally unaware of: “incentivized … Continue reading Incentivized Check-ins: A “White-Hat” Trick For Getting More Reviews On Yelp
Scott BarnettFebruary 28, 2015 Yelp has sued Revleap, a Los Angeles based company. Yelp claims it is misleading, in fact scamming, customers by asking them to pay to “guarantee” good reviews on Yelp. They mention that they are “taking a stand to protect business owners” so they don’t fall prey to misleading companies. More specifically, … Continue reading Yelp Is Not A Trusted Authority For Small Business Owners
New iOS and Android app enables SMBs to manage profiles on the go. Greg Sterling on December 15, 2014 Yelp is releasing a new app for business owners. Unsurprisingly called “Yelp for Business Owners,” it’s available for iOS and Android users in all countries and languages in which Yelp currently operates. Until today local … Continue reading Yelp Introduces New App For Business Owners With Push Notifications
By Amanda Clark, Published October 18, 2014 A deli-pizzeria is down the street from me, meaning I’m usually found there when I am hungry and have an empty fridge. Is it great food? Not particularly, but it’s consistent and convenient. The other day, though, I got to talking with the owner and he asked what … Continue reading Why a Single Yelp Review Made a Big Difference
