by Kari Pritchard November 28th, 2014 So you’re trying to be the next Mark Twain or Margaret Atwood. Except a cooler, digital marketing inclined version that writes killer content for the web. Where do you start? Two of the best ways to learn are by example and research. If you’re getting a brain cramp … Continue reading 8 Books On Writing Every Marketer Should Read
Hal Shelton November 25, 2014 Over the last few months, I’ve discussed a number of different ways you can set yourself up for success when writing a business plan. I’ve also looked at some of the common business plan mistakes, and how you can avoid them. In today’s post, I’d like to take a … Continue reading 10 Smart Things to Do When Writing and Updating Your Business Plan
Nelson Dias November 24, 2014 SEO writing tips in 2014? With all that has happened in search in recent years, do we really even need them? The answer is yes. Despite all the speculation in the industry, SEO is not dead, and it can still help you rank in SERPs when creating content. Don’t … Continue reading 22 Must Know SEO Writing Tips For Higher Rankings
By Anton Koekemoer, November 24, 2014 I have been in the digital marketing space for many years and often I get this brief: “I need you to write me a 1 500 word article or blog post with loads of keywords in it so that I can get the attention of Google and get … Continue reading Focus on writing content for real people, not robots
By Karri Stover, Published November 7, 2014 Learning to write well is not a quick and easy process. It takes time and experience to know which writing tactics to keep in your toolbox and which ones to avoid. The following common mistakes are ones most writers make when starting out, but whether you’re a new … Continue reading 7 Writing Tactics You Are Wasting Your Time On
By Graham Jones, Published November 6, 2014 Businesses say articles are the most helpful form of content If you want to engage business owners and executives you had better get writing. New research shows that the most “helpful” kind of web content is the written article. Indeed, it is deemed ten times better than social … Continue reading Get Writing – People Prefer Articles
By Mickie E Kennedy, Published November 4, 2014 So the days of writing a press release for the sole purpose of SEO have come and gone. Easy come, easy go, as the saying goes. No longer is it advisable to craft a press release for the simple hopes of getting a little link juice out … Continue reading Why Keyword Research Still Has Value For Press Release Writing
By Becky Tumidolsky, Published November 2, 2014 Do you believe content writing can be delegated to just about anyone? If so, here’s a disturbing vision that might just scare you straight. A weak, wandering narrative. Sentences and paragraphs that don’t flow logically or stylistically. Incomprehensible bloat. Ideas randomly introduced. Awkward or missing transitions. Tangents that … Continue reading The Perils Of Writing Poorly: 5 Ways To Kill Your Audience
By Ashley Jones, Published November 1, 2014 Blogs are an invaluable part of your inbound marketing strategy. Creating awesome content for those blogs is a must. I know first-hand how easy it is to obsess over content in an effort to make the perfect post. Sometimes when I’ve completed a blog my first thought is … Continue reading Don’t Overlook These 4 Basic Components Of Blog Writing
By Shelby Clarke, Published November 1, 2014 Back in September I had the opportunity to travel with the Quintain Marketing team to Boston for Hubspot’s INBOUND 2014 conference. Some of my favorite words of wisdom came from Guy Kawasaki, chief evangelist for Canva, and Peg Fitzpatrick, the head of social strategy at Canva, who spoke … Continue reading 5 Tips for Writing the Perfect Social Media Post
