Flutter doubles down on prediction markets despite investor worries about growth Suswati Basu Flutter Entertainment is leaning harder into prediction markets, even as some investors question how much upside the move will really deliver. In its fourth quarter earnings letter to shareholders, the parent company of FanDuel made clear that it plans to … Continue reading Flutter doubles down on prediction markets despite investor worries about growth
Google Bard’s Public Mistake Worries Investors by Laurie Sullivan , Staff Writer @lauriesullivan, February 9, 2023 Google’s chatbot Bard, a conversational service for search, on Wednesday shared inaccurate information in a promotional video suggesting that Alphabet, the company’s parent, is losing ground to rival Microsoft. Bard’s error was discovered just prior to Google’s presentation. As of … Continue reading Google Bard’s Public Mistake Worries Investors
holiday New Inflation Worries Cloud Holiday Forecasts by Sarah Mahoney , Staff Writer @mahoney_sarah, October 4, 2022 Rising consumer concerns about inflation are already causing retailers to second-guess their holiday marketing strategies. But new research from the NPD Group shows those worries are growing rapidly, with 29% of consumers saying finances and the economy will cause … Continue reading New Inflation Worries Cloud Holiday Forecasts
by Matthew Harris March 23, 2016 Follow @AddisonWhitneyMarch 23, 2016 The question whether or not to have a presence on at least one social media platform has become an easy one for brands – without any social media existence, a brand will be left out of one of the fastest-growing and increasingly vital aspect of … Continue reading 5 Ways to Ease Social Media Branding Worries
Seventy-nine percent made programmatic buys in the last year, more than twice the rate from a similar report two years ago. Barry Levine on March 7, 2016 Marketers may be wary about digital ad fraud and the complexity of the adtech ecosystem, but they are still rushing to buy ads programmatically. That’s a key … Continue reading ANA/Forrester Survey: Most Marketers Buy Ads Programmatically, In Spite Of Worries About Fraud And Transparency
By Mandy Boyle November 16th, 2015 We’ve seen the studies. People tend to read less on the web. Instead of diving right into a great piece of content, they skim the waters and pick up tidbits of information here and there. Does this mean that all SEO copywriters should craft content that’s short, sweet, and to … Continue reading How SEO Copywriters Should Deal With Word Count Worries
