Lee KennyJanuary 5, 2015 A common hand-wringing moment for new entrepreneurs is when they need to decide how much to charge for their services or information. They worry that if its priced no one will buy, and if its too low it will be an indication of their low self-worth. I just ordered the full … Continue reading When World Class Expertise Is Worth £7.99, How Much to Charge?
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Many of the top users on Pinterest lead a private, nonpublic life and the muddy monetization rules from both Pinterest and the FTC may keep them that way. Greg Finn on December 24, 2014 Unlike YouTube or Vine, you won’t find any comedians. Dissimilar to Insagram, there isn’t the suggestion of celebrity or riches. … Continue reading An Inside Look At The Top Users On Pinterest & The Confusing World Of Paid Pinning
Pratik Dholakiya December 23, 2014 Are you looking for better ways to get links to your e-commerce site? Sixty-one percent of internet users research products online before making a purchase. Seventy percent of those people are clicking on search engine results instead of paid links. (Source) In the past couple of years link building … Continue reading Link Building in an E-Commerce World
Mel Ross December 17, 2014 Digital Leadership is a phrase fast becoming a buzzword for more and more businesses and business leaders. However, the word digital has built an impression or understanding that it’s all about technology. If you think that you are on a slippery road. It is as a result of the … Continue reading Digital Leadership? Or Leadership in a Digital World?
John W Hayes December 15, 2014 If you work on the high street, you won’t need reminding that traditional, bricks and mortar retail hasn’t had an easy go of it in recent years. During turbulent economic times, barely a week went by without breaking news of another major high street multiple facing catastrophic failure. … Continue reading What Real World Businesses Can Learn from the Internet
by Laurie Sullivan, December 13, 2014 Keywords have transitioned to a new role in search engine marketing, as channel and target-market advertising move to the forefront. Keywords remain important as intent signals, but linking relationships to things and places has become more valuable. Google will likely look to roll out people-based targeting, the equivalent of … Continue reading People-Based Targeting, Cloud Services Take Center Stage In A Keywordless World
Mars Dorian December 10, 2014 When I started blogging, I wrote whatever came to mind, dropping F-bombs and S-grenades as if I was a cursing armory with an unlimited supply of ammo. I was clueless about how clueless I was. Like an RPG game character, I leveled up in experience over the years and … Continue reading Shut Up or Speak Your Mind? The Struggle in Today’s Hyper-Sensitive World
Ever Googled yourself? What did you see? Did you like your web “you”? That’s the only way some people see you today in a digital world. You are defined by your online content, brand and persona. Sometimes a personal branding focus can be seen as an overt attempt of self promotion. In crowded job market … Continue reading The 10 Pillars To Creating a Personal Brand in a Digital World
By Paul Biedermann, Published October 16, 2014 It’s a visual world and images touch us in a direct, visceral way unlike text can alone. They make us happy, they make us laugh, they make us inspired — they can also make us deeply sad — all in just a fleeting glance. Recent neurological studies prove … Continue reading It’s A Brand New, Brand YOU, Visual World
