Brands Talk — What Does Yours Say Without Saying It? by Laurie Sullivan , Staff Writer @lauriesullivan, November 25, 2020 Brand messages play a powerful role. What message does your brand send consumers as the world enters the top five shopping days of the year? Nearly half of consumers, at 47%, cite a brand’s slogan as … Continue reading Brands Talk — What Does Yours Say Without Saying It?
Steve DiGioia October 14, 2020 There are two viewpoints to take when answering the question; is your team better with or without you. It all depends on what is more important to you as a manager. Let’s break both sides down. Is Your Team Better With You or Without You? The Better With You Manager … Continue reading Is Your Team Better With or Without You?
David Parks October 5, 2020 While digital transformation is a term or buzzword (depending on your audience and level of fatigue), digital contract transformation (DCX) has less of a following, which is surprising given its importance. Contracts are a business’ lifeblood, and play a critical role in helping companies manage their relationships with all parties … Continue reading You Can’t Have Digital Transformation Without Digital Contract Transformation
Enstine Muki September 28, 2020 Search engines constitute the most exciting source of free traffic in today’s digital business landscape. Once your content is listed on Google page one and position #1 for your main keyword, your conversion will soar (all things being equal). But there are other sources of free traffic that can keep … Continue reading 4 Ways to Drive Free Traffic to Your Blog Without Search Engines
Renu Sharma September 20, 2020 So you’ve landed your dream job at a world-renowned company. You’ve made your parents proud and can afford all the material luxuries of the world. Despite all your professional accomplishments, you often long to do something for yourself. If this is how you’re feeling, it’s high time you assess yourself … Continue reading How to Choose a Career that Gives You Money Without Investing
Enstine Muki September 2, 2020 The world is currently going through tough times and no one is immune. However, like other pandemics, COVID-19 will see its end. But before then, a lot is going to change, including the way we do business. Unprecedented mass layoffs, furloughs, and job cuts triggered by the Coronavirus outbreak have … Continue reading 4 Ideas to Start a Digital Business Without the High Cost
Brian Basilico August 27, 2020 I constantly try to tell people that every marketing piece that you do should end up having a goal, and that goal should be to have a human-to-human conversation. But the question is, what’s the experience in between? What kind of experience is your user having to get to that … Continue reading Lessons Need to Be Learned but Are Wasted Without Action
Dhariana Lozano July 15, 2020 Selling on social media isn’t always so straightforward. Most of us are not a big celebrity where one tweet or Instagram post can drive a ton of traffic and sales. Striking a balance between value and sales messaging is key to not coming off as too salesy online. In this … Continue reading How to Sell on Social Media Without Being Too “Salesy”
Jayson DeMers — June 4, 2020 Most managers have some level of vested interest in monitoring their employees. With remote teams, it’s important to have some clear gauge for how your employees are performing, since you won’t be there to monitor them in person. If you’re interested in improving productivity, you’ll need some way to … Continue reading 5 Tips for Monitoring Employees Without Hurting Morale
Nigel Davies — June 4, 2020 With many businesses hit hard by coronavirus and the resulting lockdown, the UK hiring rate is down 40% on last year according to the latest available data from LinkedIn. But there are now signs hiring is starting to stabilise, while industries like hardware, networking and healthcare have increased recruitment … Continue reading 8 Steps to Onboard New Recruits Without Ever Meeting Them