Kaitlyn Hammond — September 20, 2017 — September 20, 2017 FirmBee / Pixabay If you have a functioning business website, you are on your way to connecting with customers and increasing your sales. The problem is that many business owners don’t realize that website management is not a single step, but a continuous process. After … Continue reading Why Your Website Isn’t Getting Traffic
Kristen Patel — September 19, 2017 Follow @kristinapatel — September 19, 2017 fancycrave1 / Pixabay Why do you need to understand your buyer personas before undergoing a website redesign? Simply put, understanding your organization’s buyer personas allows you to create a website that is not only tailored to their unique needs and pain points but … Continue reading Understanding Your Audience: Why You Need Buyer Personas for a Website Redesign
Greg Cawood — September 14, 2017 Follow @iqnection — September 14, 2017 Over the past 5 years, we have seen the widespread adoption of video as part of our daily online life. Millions of people take videos with their digital cameras and mobile phones and upload them to YouTube and Facebook each day. But video … Continue reading 7 Reasons Why You Should Have Video Marketing on Your Website
Ollie Reardon — September 15, 2017 — September 15, 2017 bibin9363pbr / Pixabay They don’t call us Rapid Web for nothing. We strive to ensure that we develop websites to perform as fast as possible. Why? Because did you know that you subconsciously move away from a website if it doesn’t load within the first … Continue reading How Fast Do You Think Your Website Should Load?
Susan Friesen — September 14, 2017 Follow @eVisionMedia — September 14, 2017 Why Your Business Can’t Ignore the Importance of Providing a Positive User Experience (UX) komposita / Pixabay Does your site provide the best user experience? Bad website usability is not only bad for your users; it’s bad for your business too. What exactly … Continue reading 7 Frustrating Things Your Visitors Hate About Your Website
Nital Shah — September 14, 2017 Follow @Nital_Octos — September 14, 2017 iStock Is your restaurant leveraging digital channels to get more customers? Getting customers in an industry as competitive as the restaurant business comes with a number of unique challenges. One of these challenges is the growing expectation of consumers being able to access … Continue reading Local SEO: How Restaurants Can Rank on Page 1 of Google Without a Website
Richard Howe — September 12, 2017 — September 12, 2017 geralt / Pixabay Defining and targeting your audience is absolutely critical when it comes to the success of your website. If your site is tailored to the wrong type of visitor, they will leave feeling disappointed and not convert into a paying customer or brand … Continue reading How to Create A Website Audience Profile
Search, Website Slowdowns Can Cost Brands $20 Million Annually, Study Says by Laurie Sullivan , Staff Writer @lauriesullivan, September 7, 2017 Website performance and IT issues cost brands roughly $20 million annually — about $1.5 million due to slowdowns and $18.5 million due to general site issues — for those analyzed in the study despite … Continue reading Search, Website Slowdowns Can Cost Brands $20 Million Annually, Study Says
Amanda Strouse — September 9, 2017 — September 9, 2017 Your business has a new, fresh website that you love. And that’s great. (If you’re not in agreement with that last sentence, click here.) But your business needs more than just a website. Potential customers have to find your website, feel a need for what … Continue reading 12 Common Reasons Why You’re Not Attracting Customers to Your Website
Hassan Bawab — September 8, 2017 Follow @hassanbawab — September 8, 2017 TeroVesalainen / Pixabay What is Adaptive Design? Adaptive web design adapts to the browser environment, and may or may not take into account the browser’s size. I bet customers think that the mobile web is the new black as they find themselves spending … Continue reading Mobile-First, Adaptive, or Responsive Design: Which to Choose for the Website so Customers Want to Buy Your Product or Service
