Personalized experiences can determine the success of customer engagement strategies. Corey Patterson on November 30, 2021 Most marketing professionals know personalization is a key ingredient to successful customer engagement. But it’s not always clear how to put together a winning strategy. “One path is traditional broadcast thinking,” said Ehren Maedge, GM of North America at … Continue reading 4 ways to drive customer engagement through personalization
Lori Eaton November 30, 2021 The economic pressure and uncertainty of the COVID-19 pandemic drove down hiring across the board. But as the situation begins to calm and companies seek to hire again, tech roles will be especially in demand. According to CompTIA’s analysis, tech employment is projected to expand 2% in 2021 — around … Continue reading 4 Ways to Recruit the Best Tech Talent in a Buyer’s Market
Pam Hughes November 29, 2021 Social media marketing is essential for increasing traffic to your website, landing pages, blog posts, and more. Social media can help you build brand recognition, foster a community around your business, and grow your bottom line. It can also be a key driver of traffic to your website. It’s the … Continue reading 9 Ways to Immediately Increase Traffic from Social Media
Thomas Griffin November 29, 2021 Managing stress in all its forms is a challenge that many entrepreneurs face. The impact of starting a new business from scratch and making it grow can be felt not only in your work life but in your personal life too. It’s critical to be aware of feelings of stress … Continue reading 4 Powerful Ways to Manage Stress as an Entrepreneur
Syed Balkhi November 25, 2021 Email marketing is one of the oldest and most powerful digital marketing strategies of all time. Believe it or not, the first marketing emails were sent out in 1978 by Gary Thuerk. Things have changed in ways that were unimaginable at the time. Now, email marketing has an average return … Continue reading 4 Ways to Improve Your Next Email Campaign
How marketers can gain more insights from their lead lifecycles using status tracking. Corey Patterson on November 24, 2021 at 12:36 pm Gone are the days where traditional marketing fought on an even playing field with digital. The acceleration of technological growth, spurred on by the pandemic, has transformed campaigns and the ways brands generate … Continue reading 3 ways to gain more visibility into your lead lifecycle
Personalized CX can help marketers unify customer journeys. Corey Patterson on November 19, 2021 One of the most frustrating things for customers is a fragmented brand interaction. And with consumer expectations at an all-time high, poor CX could end up breaking your marketing campaigns. “Research from PwC shows something that should be scary to CX … Continue reading 5 ways marketers can improve customer experiences with personalization
Learn how online referrals can boost your site ranking. Trustpilot on November 17, 2021 Consumer behavior has evolved in a way that customers worldwide are relying on reviews from their fellow shoppers to find the most up-to-date and accurate information about businesses in their local communities and beyond. Reviews are an opportunity for anyone … Continue reading 5 ways to improve organic SEO with customer reviews
Meshur Ahir November 16, 2021 Are you running your store without optimizing it for search engines? If yes, then you’re not alone. A lot of them are. It is true that many people don’t perform SEO activities for their PrestaShop store and then later, they fail to meet their objectives. PrestaShop is a highly popular … Continue reading PrestaShop SEO: 12 Practical Ways to Improve Your Store’s Ranking In 2022
Sammy Courtright November 15, 2021 Over the past two years, our workplaces and our lives have evolved in a very unexpected way. Now that we’ve had some time to adapt, some people are realizing they need to find new ways of doing things – especially when it comes to work and self-care – which means … Continue reading 5 Simple Ways to Learn New Skills for Life in the Remote/Hybrid Work Era
