Dan ShewanJune 24, 2015 I have a confession. When I first started writing for WordStream, I didn’t know the first thing about AdWords. I was familiar with a handful of online advertising terms – I knew what pay-per-click ads were – but beyond that, I had no idea. I didn’t know what cost-per-conversion meant. I … Continue reading 6 Ways To Learn AdWords Without Getting Certified
Marko SaricJune 24, 2015 For some bloggers the most joyful section of a blog is the comment area. They write in order to meet, interact and engage with other people. This post will feature everything you need to know in order to take command of your blog comments, eliminate all the spam and encourage more … Continue reading 35 Ways To Eliminate Comment Spam And Boost Genuine Conversations
Christine SkiffingtonJune 23, 2015 Twitter provides businesses with great opportunities like real-time marketing and instant connections with their audience in a casual, meaningful way. In fewer than 140 characters, businesses have the power to captivate and engage with thousands of users. Consider these tactics to maximize the benefits of your business’s Twitter account. Tip #1: … Continue reading 4 Ways Businesses Can Maximize Their Time On Twitter
VerticalResponseJune 23, 2015 You have a good-sized email subscriber list. While it’s nice to have this audience receiving your messages, it doesn’t truly pay unless you can eventually turn these leads into customers. One way to do this is to optimize your email list for additional marketing purposes. Instead of letting customers just reside on … Continue reading 5 Ways to Create More Touchpoints with Email
Jeannie WaltersJune 22, 2015 Social media as a customer service channel is now a given. Customers turn to this method when they are frustrated, and aren’t afraid to air their grievances publicly. 67% of consumers have used a company’s social media site for servicing, according to J.D. Power. Marketers and other business leaders could actually … Continue reading 5 Ways Everyone Wins with Proactive Social Media Engagement
Megan TotkaJune 20, 2015 2015 has been called the year of the video, and that moniker makes sense. More than 4 billion videos are uploaded and clicked on Facebook alone every day and that’s only one video-friendly site. Consider the billions of collective hits sites like YouTube and Vimeo, and even Twitter’s new video platform, … Continue reading Beyond Digital Video: 4 Other Ways To Visually Connect With Customers
Yvonne LyonsJune 19, 2015 Feel like your blog is stale? Does it seem like you’re writing about similar topics all the time, or linking back to the same things because your topics are all related? Or maybe you just can’t think of anything new to say? Fresh thinking is hard. You won’t get an argument … Continue reading 9 Ways to Spice Up Your Boring Blog
Liz KislikJune 19, 2015 You see your colleagues every day, or at least several times a week. You all get along, appreciate each other’s good intentions, and care about the company. And yet, some of your colleagues’ behaviors drive you absolutely nuts. Here are some common types of challenging behaviors, and a few suggestions for … Continue reading Four Ways Colleagues Drive Each Other Nuts
Katrina PfannkuchJune 18, 2015 “The biggest myth about productivity is that it’s a measure of how much you get done.” —Joelle Steiniger Balancing productivity with self-care is a bit of an art form. The brain wants to jump in and tackle things in order to feel accomplished, while the body needs rest, nourishment, and time … Continue reading 7 Easy Ways to Ditch Burnout and Amplify Productivity
Personal Branding BlogJune 17, 2015 Whether you’re just starting out as a manager or you’ve enjoyed considerable success over the years in management positions across a wide swath of sectors, the ever-shifting work landscape and the generational shift of workers entering it mean that what worked effectively one year may not work as well the … Continue reading 6 Ways to Improve Your Management Style
