Julie Chomiak — July 11, 2017 — July 11, 2017 Ana_J / Pixabay New businesses have a lot on their plate; from preparing their products or services to registering their business name and everything in between, there’s a lot to keep track of. Yet, once your small business is up and running, getting customers to … Continue reading 4 Ways to Make Your New Business Look Legitimate
Mark Miller — July 11, 2017 Follow @MMtwopointfive — July 11, 2017 Have you been on a website recently that wasn’t mobile friendly, or struggled with a frustrating ecommerce experience? While not an entirely new concept, user experience continues to go without the needed consideration and care from too many businesses. If you’re one of … Continue reading 5 Ways to Enhance Your User Experience and Drive More Business
Publishers want exclusivity, and advertisers want amplification, so what’s the solution? Contributor Casey Wuestefeld discusses how publishers and advertisers can work together to help branded content reach its full potential. Casey Wuestefeld on July 11, 2017 Every new ad unit introduced to the market faces the same challenge: convincing advertisers to invest the time … Continue reading 3 ways for marketers to get more from their content
Irisini Davis — July 10, 2017 — July 10, 2017 Retailers have a lot to think about these days. Between political risks and inflationary pressure, consumers are more cautious. Retailers have to constantly shift to remain competitive and maintain customer loyalty. Recent studies in millennial consumer behavior reveal that ‘the convenience factor’ may be more … Continue reading 5 Ways Retail Advertisers Can Combat 2017’s Big Challenges
Bruce McKenzie — July 4, 2017 — July 4, 2017 komposita / Pixabay I’ve sat in on many webinars and on-demand demos. They are valuable as background information for the B2B marketing videos we create, because a webinar is an opportunity to hear real people use real words (as opposed to marketing-speak) to describe solutions … Continue reading 7 Ways to Annoy Webinar Video Watchers
Edwin Miller — July 3, 2017 — July 3, 2017 Benchmarking analysis is an invaluable tool for today’s management consultants. Benchmarking involves comparing a current data set to historical data sets or data from industry peers, and it can help consultants determine where clients are ahead of competition, identify areas for client improvement, boost the … Continue reading 5 Ways Consultants Can Use Benchmarking Analysis
Denise Chan — July 3, 2017 Follow @denisechan26 — July 3, 2017 Slides that take you from one floor to the next. Nap pods that fold up into the wall. Free grocery delivery. Some tech companies offer out-of-this-world perks, but they aren’t just a cool thing to brag about. These perks directly drive happiness and … Continue reading 6 Cool Ways To Incentivize Your Employees
Adam Hale — July 1, 2017 Follow @adahal — July 1, 2017 Free-Photos / Pixabay In today’s global climate, there are big challenges for ambitious businesses, especially as the growing US skills gap makes it harder to acquire talent and places greater importance on retention in order to sustain rapid growth. For years now, intelligent … Continue reading 4 Ways HR Leaders Can Unlock Business Growth Through People Science
Jessica Mehring — July 1, 2017 Follow @horizonpeak — July 1, 2017 The days of boring lead-capture forms and irritating questions from sales reps are over. An interactive content assessment – also known as an assessment, persona assessment, personality assessment or maturity assessment – is an easy way to automate your lead scoring while engaging … Continue reading 21 Ways to Turn Your Assessments Into a Lead Gen Powerhouse
Joe Elliott — June 30, 2017 — June 30, 2017 Are you fed up with being ignored by influential people in your niche? Does every email you send seem to fall into the darkest depths of the digital ether? Do you find yourself hopefully checking your email inbox anyway, patiently waiting for that magic reply? … Continue reading 10 Ways To Build Powerful Connections With Influencers
