September 05, 2025 5 ways to use your stress for success BY Rebecca Heiss While executives spend billions on meditation apps, yoga retreats, and wellness programs, American stress levels continue to skyrocket. A recent study of 90 workplace wellness interventions found most (with one exception detailed below*) had no positive effect—and sometimes even made things worse. … Continue reading 5 ways to use your stress for success
Stuck in execution mode? Marketing ops can be more than firefighting. Here’s how to reclaim time and drive strategy. Ali Schwanke on September 2, 2025 MOps professionals are the backbone of modern marketing. But somewhere between the constant pings, last-minute quick asks and dashboard emergencies, it’s far too easy to slide into a role … Continue reading 5 ways MOps can stop order-taking and start driving strategy
Zapier’s MCP server connects LLMs to thousands of apps, making marketing automation smarter and more efficient. Constance Chen on August 27, 2025 Model Context Protocol (MCP) servers are valuable new additions to marketers’ AI toolkit. MCP is a framework that lets LLMs connect to external data sources and tools, giving them agentic abilities to … Continue reading Top ways to use Zapier MCP server and LLMs to boost marketing performance
August 13, 2025 6 fast ways to bounce back from a job rejection BY Margie Warrell Sarah thought she’d nailed it. Three rounds of interviews for her dream marketing role, glowing feedback from the hiring manager, and a reassuring “we’ll be in touch soon.” So when the rejection email landed in her inbox two weeks later—a … Continue reading 6 fast ways to bounce back from a job rejection
Turn unanswered calls into revenue. Capture, qualify, and convert every lead 24/7 while improving ROI, ad performance, and client satisfaction. CallRail on July 30, 2025 Marketers face constant pressure to deliver measurable ROI, prove their value, and convert every possible lead. Even the strongest ad campaigns can cause leaks in the funnel when calls … Continue reading 3 ways to turn missed calls into conversions with AI Voice Assist by CallRail
Wasting budget on stale channels and shiny toys? Learn the smarter ways to shift spend and fuel real marketing performance. Mike Pastore on July 22, 2025 If you own a marketing budget, you know they’re under constant scrutiny. Business leaders want to see every dollar spent contributing to tangible business growth. Yet, many organizations … Continue reading 5 critical mistakes in marketing budget allocation, and 5 ways to spend smarter
July 21, 2025 5 ways retailers break trust—and how data can fix it BY Kimberly Shenk When I became a first-time mom, my perspective on the products my family used changed completely. As a data scientist, I naturally dive deep into the details; now I was suddenly applying this rigor to ingredient and product information, turning … Continue reading 5 ways retailers break trust—and how data can fix it
July 12, 2025 3 ways any leader can develop more empathy BY Daniel Murray Sharon found me at the drinks event after my keynote, wine in hand with a hesitant smile. As a keynote speaker focused on empathy and leadership, I am often approached at the bar for tough conversations. “I was told by my boss … Continue reading 3 ways any leader can develop more empathy
June 23, 2025 8 ways to take care of yourself and your finances if you’re experiencing a layoff BY Associated Press Recent layoffs from technology and media companies and government agencies might have you thinking about job security. Losing your job is a difficult thing to process and you might feel the impact in several parts … Continue reading 8 ways to take care of yourself and your finances if you’re experiencing a layoff
June 20, 2025 3 ways brands can win back consumer confidence BY Sairah Ashman “It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of light, … Continue reading 3 ways brands can win back consumer confidence
